Certified Pricing Manager 2 - in class

07/06/2022 - 10/06/2022
9:00 AM - 5:00 PM (4 days)
5850 Non-member rate.


The EPP Certified Pricing Manager® programme is the only officially recognised pricing certification programme in the world with certification based on real business project succes, designed for experienced and highly accomplished pricing practitioners seeking personal career advancement and professional recognition.  


(the early bird discount is automatically calculated during registration)

Timings :
Day 1: 09.00 - 17.00
Day 2: 09.00 - 17.00
Day 3: 09.00 - 17.00
Day 4  09.00 - 17.00


01. What ?

The Certified Pricing Manager® programme is specifically designed around the organisational and personal skill cards to perform on the different pricing maturity levels. No other programme is so comprehensive and practical. You can assess your pricing maturity using the EPP Pricing Maturity Indicator (PMI®). 

The EPP CPM Programme curriculum combines width and depth, theory and practice, hard skills and soft skills. The idea is to make a real impact on the pricing maturity development in your organisation.

The EPP CPM programme is not only an intensive  executive programme. It is also an intense all-round experience with a group of international and cross-industrial talented peers.  

Certification is based on real business project success.


02. Learning Objectives

The focus of the CPM® level 2 programme is on “taking transactional control” and realising the 7 vital price optimisation and margin improvement projects

The ROI of the CPM certification projects exceed 25x the investment fees !


03. Programme

The building blocks of the programme structure focus on :

MODULE 1 : Pricing Maturity Management

    • Assessment and impact on your company’s organisational readiness,  processes, tools and systems.

MODULE 2 : Price Monitoring & Control

    • Understanding what happens and why it happens ; installing the vital pricing reports/analytics
    • Tools and methods for better insights in margin and price leakages and a holistic view on profitability;
    • Pragmatic tools to get transactional control;
    • How to communicate that change is needed?

MODULE 3 : Price Optimisation and Margin Improvement

    • Install and realise the 7 major price optimisation and margin improvement projects;
    • Managing international and cross-regional pricing;
    • Determine different price and discount models;
    • How to install and maintain floor prices and price corridors.

MODULE 4 : Preparing and implementing effective price increases

    • How to effectively prepare, communicate and execute a price increase?

MODULE 5 : Becoming a trusted pricing advisor

MODULE 6 : Installing an effective level 2 pricing organisation

    • Roles & responsibilities for transactional control, governance and compliance
    • Installing KPI's

 MODULE 7 : Preparing the certification project

04. For whom ?

Application requirements for CPM® level 2 :  A minimum of 6 months of relevant experience in all aspects of pricing including, but not limited to, pricing analytics, cost price analytics, reporting, price setting, margin management



05. Group rates

Registration fee               = € 5850
EPP member fee              = € 5350

Joining the CPM programme as a team, or with your pricing colleagues, offer additional benefits (team alignment, reflection, discussions).
We understand that and offer group rates to facilitate your peer learning. 


06. Included in the registration fee

 The training fee includes :

    • certification fee ; 
    • course material - print and digital
    • training fees
    • lunches and EPP organised group dinners 

VAT is applicable to private participants and Belgian companies. 

It does not cover travel, accommodation or individually organised dinners and other incidentals. We recommend you to book your flights/travel/accommodation in advance to avoid last rates.  

We try to negotiate special hotel rates if possible - please ask the hotel for the best rates. If you have special requests, please connect with Britt Dejager : britt.dejager@pricingplatform.eu

EPP reserves the right to cancel or postpone events/sessions, or alter the country, location or venue in case of force-majeur, unforeseen circumstances, or if minimum registration numbers are not met. In case of such cancellation, postponement or alteration by EPP, registrants will receive a rollover credit for attendance at the rescheduled sessions. For more information please have a look at our Terms and Conditions

07. Trainers

Our faculty consists of dedicated expert trainers. All trainers are excited to train on the EPP CPM® because participants are an exceptional group of pricing practitioners on their path to increase the pricing maturity of their organisations.

You can be assured that your faculty comes from a selected group of internatinal experienced cross-industiral pricing experts, open to share and discuss the best pricing practices with you.

All CPM trainers are top experts in training pricing.  They are experienced in training groups for high impact.

We do not teach, we train and develop.
You will learn, discuss and reflect - and you will bring the learnings into action.


Debbie van Birgelen - Finance Project Manager - IDEXX Laboratories

"I highly recommend the CPM program, not only is the content, and expertise of the speakers excellent, but participating with like-minded individuals and sharing work experiences/challenges was also invaluable. I particularly liked that we got to see first-hand Qlikview that Phillips are using, giving inspiration for where we can get to."

Linda Thalmüller - Strategic Pricing and Business Manager - Fresenius Medical Care

Great experience, relevant insight backed up with sound practical experience of trainers that makes you reflect.

Federico Boccardo - Strategy Implementation Manager - Aliaxis

Before joining the Certiffied Pricing Manager Program my organisation didn’t have a defined view on its pricing maturity. The challenge was a newly defined strategy that was expecting considerable pricing Improvement between 2014 and 2018.   The Pricing improvement project I worked on, was particularly challenging because a mindset change required to shift to a much more data driven decision making process than before.  We worked together with Marketing and Sales to build an analysis tool that allowed us to identify improvement potential in terms.   The impact of the project was ~300K€ (2.4% on sales !) and it served as a pilot for the definition of a pan-divisional Pricing Excellence Programme.   

I now feel stronger than before with a structured approach and clear KPI’s to measure the performance of my pricing programmes.

Dieuwke Systema - Pricing Manager - DTG

The CPM certification programme made me realize that in the stage DTG is in, I needed to see Pricing as a project.  On the different issues we face I did the data analysis and gave advice to the MT what to do to improve revenue and/or margin.  And I started several projects to implement those changes. Main thing I learned from everyone in the group is to be pro-active and initiate pricing projects myself.  After the CPM programme I learned how I can do that !

Thomas Tang - Senior Pricing Manager DI MR - Philips Healthcare

“EPP facilitated a really good CPM training based on the EPP Book 'Crossing the Pricing Chasm: Pricing Maturity Playbook’ with innovative insights into the complex world of pricing with a focus on effort prioritization and profit maximization. Think about strategic pricing key to be successful in any business”



07/06/2022 - 10/06/2022
9:00 AM - 5:00 PM (4 days)
5850 Non-member rate.
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