CPM Pharma Edition - virtual live

17/11/2020 - 14/12/2020
2:00 PM - 5:30 PM (12 sessions )
4500 Non-member rate.

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The EPP Certified Pricing Manager® programs are practical, comprehensive and highly actionable certification programs based on the EPP Pricing Maturity Model.  We have a program for each company to reach their desired pricing maturity level. No other program is so comprehensive and practical. You can assess your pricing maturity using the EPP Pricing Maturity Indicator (PMI®).  The EPP CPM Program curriculum combines width and depth, theory and practice, hard skills and soft skills. The idea is to make a real impact on the pricing maturity development in your organisation.

This CPM Pharma - program is a pragmatic, interactive, program designed around the know-what and the know-how to implement pricing peak performance in pharma.

Click below to view the full program with dates, hours and session topics. 


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 Have a look at what our CPM Pharma trainers have to say about the program.


01. Global and Virtual


This CPM – Pharma- program is a global pricing program designed specifically for the virtual format!


02. Learn from experts


Our faculty consists of dedicated expert trainers. All trainers are excited to train on the EPP CPM® because participants are an exceptional group of pricing practitioners on their path to increase the pricing maturity of their organisations. 

You can be assured that your faculty comes from a selected group of internatinal experienced cross-industiral pricing experts, open to share and discuss the best pricing practices with you.

All CPM trainers are top experts in training pricing.  They are experienced in training groups for high impact.

We do not teach, we train and develop.
You will learn, discuss and reflect - and you will bring the learnings into action.

03. Interact with pricing peers


The EPP learning experience is an intense all-around experience and has a rich set of interactive elements where you learn together as a group!

You will meet several international and cross-industry pricing peers with whom you can learn, discuss and network during the sessions.

Everyone with pricing responsibilities in pharma industry :

  • Global Pricing and Market Access Director
  • Regional Pricing and Market Access Director
  • Health Economics and Pricing Manager
  • Market Access Manager
  • Pricing and Reimbursement Manager/Specialist
  • Pricing and Contracts Manager
  • Pricing and Tender Manager
  • Pricing Analyst


04. Apply your learnings


Action-Learning are a core element of the CPM Pharma program as it is designed to increase business impact. We are discussing the role of pricing in capturing value creation and enhancing your competitive positioning.

You are encouraged to take the newly acquired knowledge and apply them within the context of your actual job and organisation. The program will deliver you the right insights, processes and tools.

The outcome of this program is that you able to implement a true value strategy - based on value innovation, value pricing, - communication and value-selling. And implement the know-what and the know-how to deliver pricing peak performance!


05. Get certified!


Upon successful completion of CPM Pharma training combined with a successful CPM Project delivery, participants are awarded with the Certificate: Certified Pricing Manager Pharma!

Certification is based on real business project success.  

The ROI of the CPM certification projects exceed 25x the investment fees !

This certificate participants can also showcase on their LinkedIn profile.


06. Program

This program will be offered online and virtually  sessions and will include regular breaks and significant interaction with faculty and other participants.

Click below to view the full program with dates, hours and session topics. 



07. Registration

 Included in the registration fee

The training fee includes :

  • 5 weeks of training 
  • Course material
  • Use of the EPP Virtual Learning Platform (open during 6 months after start program)
  • Certification ( Coaching + assesment) 
  • Free e-book 'Pricing Maturity Playbook'
  • Pre-reading material

VAT is applicable to private participants and Belgian companies. 

Group rates

Joining the CPM program as a team offers additional benefits (team alignment, reflection, discussions).
We understand that and offer group rates to facilitate your peer learning.

Group rates are immediately reduced during registration.

Full fee ticket                


Duo ticket 


Trio ticket 


EPP Prime ticket 


EPP Prime duo ticket 


EPP Prime trio ticket 


EPP member ? Log-in to get your member discount. 
Find all your benefits in the membership area.


Federico Boccardo - Strategy Implementation Manager - Aliaxis

Before joining the Certiffied Pricing Manager Program my organisation didn’t have a defined view on its pricing maturity. The challenge was a newly defined strategy that was expecting considerable pricing Improvement between 2014 and 2018.   The Pricing improvement project I worked on, was particularly challenging because a mindset change required to shift to a much more data driven decision making process than before.  We worked together with Marketing and Sales to build an analysis tool that allowed us to identify improvement potential in terms.   The impact of the project was ~300K€ (2.4% on sales !) and it served as a pilot for the definition of a pan-divisional Pricing Excellence Programme.   

I now feel stronger than before with a structured approach and clear KPI’s to measure the performance of my pricing programmes.

Mounib Jaballah - Pricing manager -  LFB

I appreciated the CPM®_level2 programme as it was oriented on “how we can avoid margin leakage?”.  Really result and profit oriented.    The CPM®_level 2 programme helped me to find answer how to get control over our country prices and I succeed to set up a methodology for each pricing strategy, going into deeper analyses of prices in a country to find the right price, leading to revenue optimisation.   To avoid pricing leakage, a right pricing governance and pricing policies had to be set up. Level up operation teams and change the mentality is also critical for the LFB.   Our goal through this project is to reach a maturity in this field and train the International operational teams to be more efficient during tendering and contracting situation. 

Massimo Orlando - Global Pricing & Health Economy at Alfasigma Spa

I found the CPM Pharma course a very complete, inspiring and structured opportunity to lay the fundamentals for excellence improvement of my Pharma Company's Pricing & Reimbursement department


Janis Sillins - Market Access Manager at Roche

The EPP CPM Program provides well balance of theoretical and practical knowledge on Pharma pricing. It is great opportunity to meet experts and pricing professionals to discuss this complex topic

Linda Thalmüller - Senior Strategic Pricing and Business Manager at FresenIus medical Care

Great experience, relevant insight backed up with sound practical  experience of trainers that makes you reflect.

17/11/2020 - 14/12/2020
2:00 PM - 5:30 PM (12 sessions )
4500 Non-member rate.