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Certification Pricing Manager Pharma Edition

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  • Overview

    EPP's Certified Pricing Manager Pharma – program is expertly designed around the know-what and the know-how to implement pricing peak performance in pharma pricing!

    The idea is to make a real impact on the pricing maturity development in your organization. The CPM Pharma program is not only an intensive executive program. It is also an intense all-round experience with a group of international and cross-industrial talented peers.

    Registration Includes: 

    • Access to the 4-day Training 
    • Digital Course Material (EPP Platform) 
    • Daily Coffee Breaks & Lunch 
    • Networking Dinner on Day 2 
    • Certification upon Completion of the Online Exam 

    Our Participant Profile

    EPP's Certified Pricing Manager Pharma program has been developed for pricing professionals from global, regional pricing and market access teams or local pricing and market access teams:

    • Global Pricing and Market Access Director
    • Regional Pricing and Market Access Director
    • Health Economics and Pricing manager
    • Market Access Manager
    • Pricing and Reimbursement Manager/Specialist
    • Pricing and Contracts Manager
    • Pricing and Tender Manager
    • Pricing Analyst

    Certification

    After completing our interactive on-site certification training, participants are invited to undertake an online certification exam for the Certified Pricing Manager Pharma. This exam rigorously evaluates your understanding of essential concepts and your ability to apply this knowledge in practical, real-world situations. Successfully passing the exam not only demonstrates your grasp of the material but also reflects your dedication to achieving excellence. Earning the CPM Pharma certification marks a significant milestone in your professional development, opening doors to enhanced career opportunities and industry recognition.

    Upon successfully finishing the program, you will receive a digital certificate as ‘Certified Pricing Manager Pharma’ from EPP Pricing Platform, symbolizing your achievement and expertise.

  • EPP's Certified Pricing Manager Pharma (CPM Pharma) program is expertly designed around the know-what and the know-how to implement pricing peak performance in pharma pricing!

    Program Modules

    Module 1: The high impact of pricing for Pharma

    Starting pricing wrong has a huge impact on market access and profitability - and there is very often no way back to recover from poor launch pricing.  During this first module, we will discuss the importance and relevance of price, pricing theory, definite 'optimal prices’, share pricing learnings across different industries - and demonstrate the concrete impact of ‘right' versus ‘wrong' pricing.

    Module 2: Role of pricing (and market access) in the development and launch process

    First; we will discuss the 4 important stages in the development and launch cycle - and the role of pricing and market access activities within each stage of the development of a drug :

        • Phase 1: testing
        • Phase 2: target group testing
        • Phase 3: trials and final FDA and EMA approval
        • Phase 4: launch and local reimbursement negotiations
        • Secondly; will discuss in this module also the roles and responsibilities in price and market access management in your organization.

    Module 3: Your challenges at every stage of your pricing maturity

        • Value identification (value for the payer/provider/patient)
        • Quantification & validation
        • Health economics and pricing

    Module 4: Innovative pricing models

        • New trends in Pharma pricing
        • Outcome-based pricing models
        • Managed entry agreements
        • How to price CAR-T ?

    Module 5: Develop a global pricing strategy

        • International reference pricing
        • Parallel trade and
        • Launch sequencing

    Module 6: P&R systems and trends

        • P&R systems in the USA market
        • P&R systems and trends in the EU markets
        • P&R systems and trends in the Japanese market
        • P&R systems and trends in emerging markets

    Module 7: Develop a regional pricing strategy for the USA market, EU markets, Japan market, and emerging markets (China, Brazil)

        • Differential pricing learning between countries in emerging markets
        • Contracting and net pricing approaches
        • Tender management

    Module 8: Contracting and Net Pricing Approaches

        • List vs net price management
        • Role of payer contracting and net pricing in a global P&MA strategy
        • Commercial contracting/operational price management/Price governance/Rebate

    Module 9: Tender Management

        • Procurement evolution from contracting to tendering
        • Best practices in tender management

    Module 10: Understanding the role of pricing across the product life cycle

        • Price re-negotiations and re-referencing
        • Indication extensions/enlargement
        • New competitors entry to the markets, etc.

    Module 11: Loss of exclusivity

        • We will discuss in this module the impact of generics and biosimilar entry strategies on pricing

    Module 12: Pricing Research

    Module 13: Change Management

        • Making things happen; how to get your price strategy implemented?

     

  • Avatar

    Global Pricing & Access Consulting
    Tancredi Fichera

    Tancredi is a senior member of EVERSANA’s Global Pricing & Access Consulting team.  Tancredi has a wide understanding of pricing and operations developed through 12 years of working experience across several industries. He spent the last 6 years working in strategic consulting firms focusing in the Life science industry on several type of projects about pricing, commercial strategies design, market prioritization, go-to-market models and organizational design, product launch, project management and change management. Tancredi has experience collaborating with big pharma and medtech companies as well as small biotech, mainly focusing on EU and emerging markets (EE, ME, LatAm, SE Asia).

    Tancredi has a MSc in Mechanical engineering from Politecnico of Milan. He also has a Master in Business Administration from HEC Paris.

    Avatar

    Senior Principal, Global Pricing & Access Consulting
    Paolo Correale

    Paolo leads EVERSANA’s Global Pricing & Access Consulting team thanks to the experience of 15 years as a management consultant in the life sciences industry. He specializes in pricing and market access and has significant commercial experience. His experience in pricing ranges from new product pricing to portfolio and discounting strategies, price approval, tender management and pricing analytics at the global, regional and country level. Paolo has supported a diverse set of clients from big pharma to big MedTech to small biotech, helping them address a range of problems, across Developed Markets (EU, US, Japan, ANZ) and Emerging ones (EE, ME, LatAm, SE Asia). 
     
     Before EVERSANA, Paolo was EU Director and Head of Global Pricing at the boutique life sciences consultancy Tefen, where he supported senior leaders worldwide with pricing and market access challenges. He also has spent 8 years working on the research and development of innovative biopharma platforms in the areas of oncology and longevity. Paolo has an MSc in International Management and a BD in Innovation Economics from Bocconi University in Milan. 

     

  • Dates & Fees

    Start : 01 Apr 2025 at 09:00
    Duration : 4 days
    Location : (NH Collection Berlin Mitte am Checkpoint Charlie)
    Fees : €5350.00

    Discounts

    Joining the CPM program as a team, or with your pricing colleagues, offer additional benefits such as team alignment, reflection, and fruitful discussions. We understand that and provide group rates to facilitate your peer learning.

    • 5350 € full training fee
    • 15 % discount on a team registration of 2
    • 20 % discount on a team registration of 3 and more 
    • 20 % discount for our CPM Alumni
    • €300 discount for EPP Prime Members

    * fees per participant

    Hotel info

    The CPM Program takes place in the NH Collection Berlin Mitte am Checkpoint Charlie

    Accommodation:

    Please visit www.nh-hotels.com/pt/hotel/nh-collection-berlin-mitte-checkpoint-charlie or call +49 30 203760 to get the best available room rates.

    Address:

    Leipziger Str. 106-111, 10117 Berlin, Germany


    • Please note that the program fee does not include travel expenses, accommodation, individually organized dinners and other incidentals.
    • VAT shall apply at prevailing rates according to local (country of training) laws and regulations.
    • We try to negotiate special hotel rates if possible - please ask the hotel for the best rates.
    • If you have special requests, please connect with academy@pricingplatform.com
    • Please note that EPP reserves the right to cancel or postpone events/sessions, or alter the country, location or venue in case of force-majeur, unforeseen circumstances, or if minimum registration numbers are not met. In case of such cancellation, postponement or alteration by EPP, registrants will receive a rollover credit for attendance at the rescheduled sessions.
    • For more information we refer to our Terms and Conditions.