11th EPP Life Sciences Forum - October 2022 - Zurich (Switzerland)

No doubts that digitalization is transforming the industry and creating new opportunities but while Analytics and Data Science capabilities are growing very fast there are still yet many companies that are capturing and benefiting only of a small portion of the value.  Data is the backbone in all this process, and it helps us make better decisions and learn from customer and patient behaviours but with all this data comes a problem.  During this session we’ll go through:

• The advantages of data-driven decision making and how (the right) data can help us to take better decision
• How the near future looks like?
• How does AI help in decision making?