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Find the right program for you

All our programs focus to turn learning into action.  We connect you with seasoned experts sharing know-how and best practices in an interactive way to equip you with the skills and confidence you need to lead your own projects.

Spaces in our expert-led training are limited.  Secure your spot and take the first step towards transforming your pricing and revenue growth roadmap.

Do not hesitate to connect below; if you need help or addtional information on your program.

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Top Program

Build a firm base for the ins and outs of pricing processes, strategies, and tactics. Learn, discuss, and reflect on how to increase your and your organization’s pricing maturity while working through the basics to define your own roadmap to realize margin improvement. 

 

Upcoming Sessions

TypeIn-Person
Start26 Jun 2025
Duration2 days
Price€1985
LocationBarcelona

New Program

Learn how to design customer-centric packaging models, drive monetization, and lead pricing transformations in complex B2B environments. This program provides the tools and frameworks needed to turn pricing into a strategic growth driver. Gain the confidence to manage change, avoid common pitfalls, and build a scalable and effective pricing function.

Upcoming Sessions

TypeIn-Person
Start18 Nov 2025
Duration2 days
Price€1985
LocationAmsterdam

Revamped Program

Gain the expertise to develop pricing strategies anchored in real customer value. Learn to quantify, communicate, and monetize value effectively using the Economic Value Modeling (EVM) framework—covering creation, pricing, communication, and selling. Drive profitability by ensuring your prices reflect the true value you deliver.

Upcoming Sessions

TypeIn-Person
Start18 Nov 2025
Duration2 days
Price€1985
LocationAmsterdam

4 good reasons to attend an EPP Pricing Academy Training

Optimal learning experience with interactive formats

We are passionate about sparking meaningful discussions, fostering deep reflection, and promoting action-based learning. Our approach emphasizes highly interactive training formats, ensuring an exceptional learning experience that encourages active participation and immediate application of knowledge.

Face-to-Face with true pricing experts

Discover a one-of-a-kind opportunity to engage in face-to-face learning with internationally renowned pricing experts, celebrated for their exceptional training prowess. Our EPP Pricing Academy faculty represents an exclusive network of distinguished pricing experts, bringing unparalleled expertise and a wealth of knowledge to your learning experience.

Peer learning in an international setting

Our class sizes, limited to a maximum of 16 participants, are thoughtfully designed to foster dynamic discussions and meaningful reflection among your pricing peers from diverse geographic and cross-industry backgrounds. This international knowledge exchange is a hallmark of our programs, enriching your learning journey and creating a unique advantage.

Highly recommended

Our commitment to excellence is reflected in the glowing recommendations from your peers. We diligently pursue a Net Promoter Score of 35+ to ensure your satisfaction. Since our inception, we have prioritized quality, consistently assessing and enhancing our training formats with the latest and most relevant content to keep your learning experience fresh and impactful.

Brands that have used EPP Open Training


Hear from our participants


Patient Care Solutions
Mae Sattam
GE Healthcare

It was a great course and is already paying dividends with our pricing team! GE Healthcare

Senior Pricing Analyst
Thad Seymour
GE Healthcare

The MedTech Pricing training was very informative and offered valuable ideas to improve our team’s pricing act...

Pricing Specialist
Sofie De Groote
Hyundai Europe

This training was very valuable to me to get to know the practical process of value based modeling and I will ...

Executive Director - Product Management
Robert Morrison
Totally Money

I found the Subscription Based Pricing course exceptional. I wanted to get up to speed on best practices, but ...

Global Markets Pricing Leader
Kassandra Klaritsch
Nielsen

The Strategies & Tactics of Pricing Training is an excellent session that helps leaders with diverse level...

Spare Parts Pricing Manager
Fabian Mattes
Ammann

The Spare Parts & Service Pricing training by the European Pricing Platform was a very intense and focused...

Senior Commercial Manager
Tom Grange
Virgin Media

Good content, excellent moderator and insightful debate across a range of different pricing analisyis techniques.

Sr. Pricing Administrator
Hermine Viaene
Samsonite Europe

The pricing research toolbox was very interesting , driven by a very professional speaker. We got a lot of ins...

Director
Bart Dekkers
Stiho

The Strategies and Tactics of Pricing training helped me to get a perfect overview on the different aspects of...

Pricing Strategy
Petra Reiter
BAWAG PSK Austria

Thanks for a really good training, I learnt a lot and I think Pol Vanaerde is a really good trainer, he has al...

Senior Pricing Analyst EMEA Surgical Devices
Marina Araujo
Covidien AG

To spend two days focusing on an item such as "strategic pricing" was a true eye opener in the sense that it r...

Aftermarket Pricing Manager
Laura Mayr
Stihl

For me the EPP Spare Parts Training was the first training in my job as spare parts pricing manager so I didn'...

Spare parts manager
Lex Van Bruggen
Lely Industries

This spare part pricing masterclass gave me a really good insight into different pricing methodologies and how...

Business Controller
Kenneth Bengtsson
Mekonomen Group

Except for direct discussions with him, I have had the benefit to listen to Tord during two occasions during N...

Vice President Marketing
Roberto Santos
Klöckner Pentaplast

Christian Wirth has a vast experience around pricing leadership in many different businesses. Companies today ...

Pricing Manager
Sven Kopp
Gardner Denver

As a Pricing manager in a classic B2B industrial manufacturing company, it was awesome to learn more about oth...

    Patient Care Solutions
    Mae Sattam
    GE Healthcare

    It was a great course and is already paying dividends with our pricing team! GE Healthcare

    Senior Pricing Analyst
    Thad Seymour
    GE Healthcare

    The MedTech Pricing training was very informative and offered valuable ideas to improve our team’s pricing act...

    Pricing Specialist
    Sofie De Groote
    Hyundai Europe

    This training was very valuable to me to get to know the practical process of value based modeling and I will ...

    Executive Director - Product Management
    Robert Morrison
    Totally Money

    I found the Subscription Based Pricing course exceptional. I wanted to get up to speed on best practices, but ...

    Global Markets Pricing Leader
    Kassandra Klaritsch
    Nielsen

    The Strategies & Tactics of Pricing Training is an excellent session that helps leaders with diverse level...

    Spare Parts Pricing Manager
    Fabian Mattes
    Ammann

    The Spare Parts & Service Pricing training by the European Pricing Platform was a very intense and focused...

    Senior Commercial Manager
    Tom Grange
    Virgin Media

    Good content, excellent moderator and insightful debate across a range of different pricing analisyis techniques.

    Sr. Pricing Administrator
    Hermine Viaene
    Samsonite Europe

    The pricing research toolbox was very interesting , driven by a very professional speaker. We got a lot of ins...

    Director
    Bart Dekkers
    Stiho

    The Strategies and Tactics of Pricing training helped me to get a perfect overview on the different aspects of...

    Pricing Strategy
    Petra Reiter
    BAWAG PSK Austria

    Thanks for a really good training, I learnt a lot and I think Pol Vanaerde is a really good trainer, he has al...

    Senior Pricing Analyst EMEA Surgical Devices
    Marina Araujo
    Covidien AG

    To spend two days focusing on an item such as "strategic pricing" was a true eye opener in the sense that it r...

    Aftermarket Pricing Manager
    Laura Mayr
    Stihl

    For me the EPP Spare Parts Training was the first training in my job as spare parts pricing manager so I didn'...

    Spare parts manager
    Lex Van Bruggen
    Lely Industries

    This spare part pricing masterclass gave me a really good insight into different pricing methodologies and how...

    Business Controller
    Kenneth Bengtsson
    Mekonomen Group

    Except for direct discussions with him, I have had the benefit to listen to Tord during two occasions during N...

    Vice President Marketing
    Roberto Santos
    Klöckner Pentaplast

    Christian Wirth has a vast experience around pricing leadership in many different businesses. Companies today ...

    Pricing Manager
    Sven Kopp
    Gardner Denver

    As a Pricing manager in a classic B2B industrial manufacturing company, it was awesome to learn more about oth...