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Nailing and activating successfully the 5 RGM levers

3rd EPP GLOBAL FMCG/CPG Pricing & Revenue Growth Management Forum - May 2023 - Barcelona, Spain

 

• How to build a holistic RGM acceleration plan for a top Global brand and smartly integrate all RGM levers from planning to execution
• Global or local first? What is a winning strategy to balance top down and bottom up approach when driving best-in-class RGM

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