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How to organize pricing to cope with inflation

EPP Manufacturing Pricing Forum - May 2023 - Berlin, Germany

 

Before the recent inflation in 21/22 hit the global economy most of the industrial world had enjoyed for almost two decades a decent cost and price stability. This is about a whole generation of pricing folks that have eventually excelled in dealing with many different aspects of pricing, except the one that we are facing just now – adjusting prices to account for overly and broadly increasing costs. The session discusses how inflation changes the markets, the business, and what it means for pricing. 

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