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Certification Pricing Manager Pharma Edition 2026

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  • Overview

    EPP’s Certified Pricing Manager Pharma Program is expertly designed around the know-what and the know-how required to achieve pricing peak performance in the pharmaceutical industry.

    The objective is to create a real and lasting impact on the pricing maturity of your organization. The CPM Pharma program is not only an intensive executive training, but also a highly interactive learning experience where participants exchange perspectives with peers working across pharma and life sciences markets.

    The learning journey begins with a virtual kick-off session, designed to introduce participants to the program structure, key concepts, and fellow participants. This session helps set the stage for the in-person learning experience and allows everyone to start the program aligned.

    Following the kick-off, participants join the 4-day in-person training, where expert faculty guide them through the core frameworks, tools, and practical applications of pharmaceutical pricing through interactive sessions, discussions, and case work.

    Registration Includes: 

    • Access to the virtual kick-off session and the complete 4-day training program
    • Digital course materials and extra resources on the EPP Online Learning Platform for continued learning after the training
    • Daily coffee breaks and lunch to keep you energized throughout the sessions
    • Networking dinner on Day 2 to connect with peers and expand your professional network
    • Certification and digital badge awarded upon passing the online exam

    For the full program and detailed information, download the brochure.

     

    Our Participant Profile

    EPP’s Certified Pricing Manager Pharma program has been developed for professionals involved in pricing, market access, and reimbursement activities across global, regional, or local teams within pharmaceutical organizations.

    The program is particularly relevant for professionals such as:

    • Global Pricing and Market Access Director
    • Regional Pricing and Market Access Director
    • Health Economics and Pricing Manager
    • Market Access Manager
    • Pricing and Reimbursement Manager / Specialist
    • Pricing and Contracts Manager
    • Pricing and Tender Manager
    • Pricing Analyst

    The program is also valuable for professionals working closely with pricing and access functions who want to strengthen their understanding of pharmaceutical pricing strategy and execution.

    Certification

    Completing the CPM Pharma program and exam proves your ability to master pricing concepts and apply them in real business situations. It’s a milestone that highlights your expertise, credibility, and commitment to professional growth.

    You’ll receive both an official certificate and a digital badge, recognition you can showcase in formal settings and across professional networks.

    • Recognized proof of expertise
    • Stronger professional credibility
    • Greater career opportunities
    • Certificate + digital badge included

  • EPP's Certified Pricing Manager Pharma (CPM Pharma) program is expertly designed around the know-what and the know-how to implement pricing peak performance in pharma pricing!

    Learning Journey

    Day 1
    Module 1 – FOUNDATIONS OF PHARMA PRICING

    Global payer landscape
    Overview of global payer systems and how they influence pricing decisions across markets.

    Pricing trends
    Key global pricing trends and their implications for future pricing strategies.

    MFN & global policy context (session 1)
    Introduction to MFN and emerging policy developments shaping international pricing corridors and governance.

    Multi-indication pricing
    Understanding pricing considerations when therapies are approved across multiple indications and patient populations.

    Day 2
    Module 2 – PRICE OPERATIONS & GOVERNANCE

    Price management processes
    How prices are operationalized, approved, implemented, and monitored across global markets.

    Price governance
    Roles, responsibilities, and organizational structures ensuring pricing compliance and control.

    Gross To Net (operational)
    Understanding the key components of gross-to-net and how they influence net revenue and pricing execution.

    Loss of Exclusivity (LOE) management
    Pricing and market access strategies before, during, and after LOE.

    Day 3
    Module 3 – ADDITIONAL PERSPECTIVES ON GLOBAL POLICY & MFN

    MFN & global policy context (session 2)
    Further perspectives on MFN and evolving policy changes impacting global pricing corridors.

    International reference pricing dynamics
    Understanding how price referencing between markets shapes global pricing strategies.

    Policy developments and future outlook
    Discussion of emerging regulatory and policy developments affecting pharmaceutical pricing.

    Module 4 – VALUE, STRATEGY & GLOBAL PRICE SETTING

    Value quantification
    Introduction to HEOR principles and approaches used to quantify product value for payer decision-making.

    Strategic price setting
    Frameworks and tools for defining global pricing strategies aligned with value and evidence.

    Net price & contracting
    Understanding net price architecture and payer contracting approaches.

    Lifecycle pricing
    How pricing evolves throughout the product lifecycle and how to anticipate renegotiations and competitive shifts.

    Frontiers & strategy frameworks
    Strategic models used to assess pricing opportunities and risks across markets.

    Day 4
    Module 5 – ADVANCED SKILLS: NEGOTIATION & INNOVATION

    Negotiation
    Core negotiation principles and how to prepare and defend value in payer discussions.

    Innovative pricing models
    Overview of MEAs, outcomes-based agreements, and innovative contracting approaches.

    Tender management
    Key drivers of tender success and how to develop sustainable tender strategies.

    Change management
    How to implement pricing strategies effectively and support organizational adoption.

    Module 6 – INTEGRATION, DISCUSSION & NEXT STEPS

    Consolidation of key learnings
    Review and integration of the key concepts covered throughout the program.

    Q&A session with faculty
    Interactive discussion with the faculty to address questions and real-world challenges.

    Overview of the Pharma certification process


    For the full program and detailed information, download the brochure.

  • Avatar

    Richard Wenzel
    Head Value, Access & Pricing | Eversana

    Collaborative and results-driven Life Sciences strategy leader at the intersection of commercial & access strategy, finance and analytics. Supported 35+ pharma brands preparing and executing a successful launch.

    Experienced in delivering both, strategic plan and hands-on implementation for innovative therapies incl. AB, ADC, C&GT. Specialized in fact-based, holistic approaches to portfolio and product strategy, launch excellence, value demonstration, access & pricing across therapeutic areas and geographies with a focus on oncology and rare diseases in major markets.

    13+ years leading globally staffed teams, mentoring junior colleagues and staying curious about any Life Sciences topic.

    Avatar

    Sam Worrapong Kit-Anan
    Senior Consultant | Eversana

    Sam Worrapong Kit-Anan is a Senior Consultant at EVERSANA’s Global Market Access and Pricing team with over five years of consulting experience. He specializes in market access and pricing strategy across multiple therapeutic areas—including oncology, immunology, neurology, and rare diseases—mainly focusing on ex-US markets.

    He has supported global Biotech, Pharma, and MedTech clients on key projects such as pricing and access strategies for innovative therapies, launch playbook development, competitive simulation workshops, go-to-market strategies, financial forecasting, and regulatory strategy.

    Before joining EVERSANA, Sam was a Senior Consultant at Guidehouse and a Research Fellow at Imperial College London. He holds a Master’s and PhD in Cardiac Tissue Engineering and Regenerative Medicine from Imperial College London.

    Avatar

    Burçak Aydin
    Director | Monitor Deloitte

    Burçak joined Monitor Deloitte in 2016. She graduated with Merit from the University of York with a Master’s degree on ‘Applied Health Research’, where she focused particularly on evidence synthesis, systematic reviews and methodological reviews of randomized controlled trials. In addition to her expertise in health research methodology, her focus areas include market access strategy, landscape analysis and stakeholder engagement activities.

    Avatar

    Dimitri David
    Director | Monitor Deloitte

    Dimitri is a Specialist Leader in Life Science and Healthcare at the Brussels office of Monitor Deloitte. He has 20+ years of experience at IQVIA, where he was leading the innovation and strategic data analytics as well as delivering cutting edge data insights for pharmaceutical industry to improve visibility on their market. In his current role, Dimitri focuses on data analytics and pricing strategy in the pharmaceutical industry.

  • Dates & Fees

    Start : 21 Apr 2026 at 09:00
    Duration : 4 days
    Location : Amsterdam (Hotel Casa Amsterdam)
    Fees : €5350.00

    Discounts

    Joining the CPM program as a team, or with your pricing colleagues, offer additional benefits such as team alignment, reflection, and fruitful discussions. We understand that and provide group rates to facilitate your peer learning.

    • 5350 € full training fee
    • 15 % discount on a team registration of 2
    • 20 % discount on a team registration of 3 and more 
    • 20 % discount for our CPM Alumni
    • €300 discount for EPP Prime Members

    * fees per participant

    Hotel info

    Venue
    The training will take place at Hotel Casa Amsterdam, a modern and comfortable venue located in Amsterdam East.
    The hotel is just a short walk from Amsterdam Amstel Station, offering excellent public transport connections to the city centre and Schiphol Airport, as well as easy access to restaurants, cafés, and local amenities.

    Address
    Eerste Ringdijkstraat 4, 1097 BC Amsterdam, The Netherlands

    For further information, please contact marta.amaral@pricingplatform.com


    • Please note that the program fee does not include travel expenses, accommodation, individually organized dinners and other incidentals.
    • VAT shall apply at prevailing rates according to local (country of training) laws and regulations.
    • We try to negotiate special hotel rates if possible - please ask the hotel for the best rates.
    • If you have special requests, please connect with academy@pricingplatform.com
    • Please note that EPP reserves the right to cancel or postpone events/sessions, or alter the country, location or venue in case of force-majeur, unforeseen circumstances, or if minimum registration numbers are not met. In case of such cancellation, postponement or alteration by EPP, registrants will receive a rollover credit for attendance at the rescheduled sessions.
    • For more information we refer to our Terms and Conditions.
Certification Pricing Manager Pharma Edition 2026
  • Overview

    EPP’s Certified Pricing Manager Pharma Program is expertly designed around the know-what and the know-how required to achieve pricing peak performance in the pharmaceutical industry.

    The objective is to create a real and lasting impact on the pricing maturity of your organization. The CPM Pharma program is not only an intensive executive training, but also a highly interactive learning experience where participants exchange perspectives with peers working across pharma and life sciences markets.

    The learning journey begins with a virtual kick-off session, designed to introduce participants to the program structure, key concepts, and fellow participants. This session helps set the stage for the in-person learning experience and allows everyone to start the program aligned.

    Following the kick-off, participants join the 4-day in-person training, where expert faculty guide them through the core frameworks, tools, and practical applications of pharmaceutical pricing through interactive sessions, discussions, and case work.

    Registration Includes: 

    • Access to the virtual kick-off session and the complete 4-day training program
    • Digital course materials and extra resources on the EPP Online Learning Platform for continued learning after the training
    • Daily coffee breaks and lunch to keep you energized throughout the sessions
    • Networking dinner on Day 2 to connect with peers and expand your professional network
    • Certification and digital badge awarded upon passing the online exam

    For the full program and detailed information, download the brochure.

     

    Our Participant Profile

    EPP’s Certified Pricing Manager Pharma program has been developed for professionals involved in pricing, market access, and reimbursement activities across global, regional, or local teams within pharmaceutical organizations.

    The program is particularly relevant for professionals such as:

    • Global Pricing and Market Access Director
    • Regional Pricing and Market Access Director
    • Health Economics and Pricing Manager
    • Market Access Manager
    • Pricing and Reimbursement Manager / Specialist
    • Pricing and Contracts Manager
    • Pricing and Tender Manager
    • Pricing Analyst

    The program is also valuable for professionals working closely with pricing and access functions who want to strengthen their understanding of pharmaceutical pricing strategy and execution.

    Certification

    Completing the CPM Pharma program and exam proves your ability to master pricing concepts and apply them in real business situations. It’s a milestone that highlights your expertise, credibility, and commitment to professional growth.

    You’ll receive both an official certificate and a digital badge, recognition you can showcase in formal settings and across professional networks.

    • Recognized proof of expertise
    • Stronger professional credibility
    • Greater career opportunities
    • Certificate + digital badge included

  • EPP's Certified Pricing Manager Pharma (CPM Pharma) program is expertly designed around the know-what and the know-how to implement pricing peak performance in pharma pricing!

    Learning Journey

    Day 1
    Module 1 – FOUNDATIONS OF PHARMA PRICING

    Global payer landscape
    Overview of global payer systems and how they influence pricing decisions across markets.

    Pricing trends
    Key global pricing trends and their implications for future pricing strategies.

    MFN & global policy context (session 1)
    Introduction to MFN and emerging policy developments shaping international pricing corridors and governance.

    Multi-indication pricing
    Understanding pricing considerations when therapies are approved across multiple indications and patient populations.

    Day 2
    Module 2 – PRICE OPERATIONS & GOVERNANCE

    Price management processes
    How prices are operationalized, approved, implemented, and monitored across global markets.

    Price governance
    Roles, responsibilities, and organizational structures ensuring pricing compliance and control.

    Gross To Net (operational)
    Understanding the key components of gross-to-net and how they influence net revenue and pricing execution.

    Loss of Exclusivity (LOE) management
    Pricing and market access strategies before, during, and after LOE.

    Day 3
    Module 3 – ADDITIONAL PERSPECTIVES ON GLOBAL POLICY & MFN

    MFN & global policy context (session 2)
    Further perspectives on MFN and evolving policy changes impacting global pricing corridors.

    International reference pricing dynamics
    Understanding how price referencing between markets shapes global pricing strategies.

    Policy developments and future outlook
    Discussion of emerging regulatory and policy developments affecting pharmaceutical pricing.

    Module 4 – VALUE, STRATEGY & GLOBAL PRICE SETTING

    Value quantification
    Introduction to HEOR principles and approaches used to quantify product value for payer decision-making.

    Strategic price setting
    Frameworks and tools for defining global pricing strategies aligned with value and evidence.

    Net price & contracting
    Understanding net price architecture and payer contracting approaches.

    Lifecycle pricing
    How pricing evolves throughout the product lifecycle and how to anticipate renegotiations and competitive shifts.

    Frontiers & strategy frameworks
    Strategic models used to assess pricing opportunities and risks across markets.

    Day 4
    Module 5 – ADVANCED SKILLS: NEGOTIATION & INNOVATION

    Negotiation
    Core negotiation principles and how to prepare and defend value in payer discussions.

    Innovative pricing models
    Overview of MEAs, outcomes-based agreements, and innovative contracting approaches.

    Tender management
    Key drivers of tender success and how to develop sustainable tender strategies.

    Change management
    How to implement pricing strategies effectively and support organizational adoption.

    Module 6 – INTEGRATION, DISCUSSION & NEXT STEPS

    Consolidation of key learnings
    Review and integration of the key concepts covered throughout the program.

    Q&A session with faculty
    Interactive discussion with the faculty to address questions and real-world challenges.

    Overview of the Pharma certification process


    For the full program and detailed information, download the brochure.

  • Avatar

    Richard Wenzel
    Head Value, Access & Pricing | Eversana

    Collaborative and results-driven Life Sciences strategy leader at the intersection of commercial & access strategy, finance and analytics. Supported 35+ pharma brands preparing and executing a successful launch.

    Experienced in delivering both, strategic plan and hands-on implementation for innovative therapies incl. AB, ADC, C&GT. Specialized in fact-based, holistic approaches to portfolio and product strategy, launch excellence, value demonstration, access & pricing across therapeutic areas and geographies with a focus on oncology and rare diseases in major markets.

    13+ years leading globally staffed teams, mentoring junior colleagues and staying curious about any Life Sciences topic.

    Avatar

    Sam Worrapong Kit-Anan
    Senior Consultant | Eversana

    Sam Worrapong Kit-Anan is a Senior Consultant at EVERSANA’s Global Market Access and Pricing team with over five years of consulting experience. He specializes in market access and pricing strategy across multiple therapeutic areas—including oncology, immunology, neurology, and rare diseases—mainly focusing on ex-US markets.

    He has supported global Biotech, Pharma, and MedTech clients on key projects such as pricing and access strategies for innovative therapies, launch playbook development, competitive simulation workshops, go-to-market strategies, financial forecasting, and regulatory strategy.

    Before joining EVERSANA, Sam was a Senior Consultant at Guidehouse and a Research Fellow at Imperial College London. He holds a Master’s and PhD in Cardiac Tissue Engineering and Regenerative Medicine from Imperial College London.

    Avatar

    Burçak Aydin
    Director | Monitor Deloitte

    Burçak joined Monitor Deloitte in 2016. She graduated with Merit from the University of York with a Master’s degree on ‘Applied Health Research’, where she focused particularly on evidence synthesis, systematic reviews and methodological reviews of randomized controlled trials. In addition to her expertise in health research methodology, her focus areas include market access strategy, landscape analysis and stakeholder engagement activities.

    Avatar

    Dimitri David
    Director | Monitor Deloitte

    Dimitri is a Specialist Leader in Life Science and Healthcare at the Brussels office of Monitor Deloitte. He has 20+ years of experience at IQVIA, where he was leading the innovation and strategic data analytics as well as delivering cutting edge data insights for pharmaceutical industry to improve visibility on their market. In his current role, Dimitri focuses on data analytics and pricing strategy in the pharmaceutical industry.

  • Dates & Fees

    Start : 21 Apr 2026 at 09:00
    Duration : 4 days
    Location : Amsterdam (Hotel Casa Amsterdam)
    Fees : €5350

    Discounts

    Joining the CPM program as a team, or with your pricing colleagues, offer additional benefits such as team alignment, reflection, and fruitful discussions. We understand that and provide group rates to facilitate your peer learning.

    • 5350 € full training fee
    • 15 % discount on a team registration of 2
    • 20 % discount on a team registration of 3 and more 
    • 20 % discount for our CPM Alumni
    • €300 discount for EPP Prime Members

    * fees per participant

    Hotel info

    Venue
    The training will take place at Hotel Casa Amsterdam, a modern and comfortable venue located in Amsterdam East.
    The hotel is just a short walk from Amsterdam Amstel Station, offering excellent public transport connections to the city centre and Schiphol Airport, as well as easy access to restaurants, cafés, and local amenities.

    Address
    Eerste Ringdijkstraat 4, 1097 BC Amsterdam, The Netherlands

    For further information, please contact marta.amaral@pricingplatform.com


    • Please note that the program fee does not include travel expenses, accommodation, individually organized dinners and other incidentals.
    • VAT shall apply at prevailing rates according to local (country of training) laws and regulations.
    • We try to negotiate special hotel rates if possible - please ask the hotel for the best rates.
    • If you have special requests, please connect with academy@pricingplatform.com
    • Please note that EPP reserves the right to cancel or postpone events/sessions, or alter the country, location or venue in case of force-majeur, unforeseen circumstances, or if minimum registration numbers are not met. In case of such cancellation, postponement or alteration by EPP, registrants will receive a rollover credit for attendance at the rescheduled sessions.
    • For more information we refer to our Terms and Conditions.

See what our clients and partners are saying about CPM

Global Pricing Manager
Sezai Turkmen
Nutreco

Pricing is like an endless ocean with full of opportunities and challenges and EPP teaches both unique and conventi...

Senior Pricing Manager
Thomas Tang
Philips Healthcare

“EPP facilitated a really good CPM training based on the EPP Book 'Crossing the Pricing Chasm: Pricing Maturity Pla...

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Lei Wang PhD
Tillotts Pharma AG

The CPM Pharma is an excellent training program offered by EPP. It has very broad coverage of topics related to pri...

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Marco Ferreira
Petronas

I took the CPM 2 Advance Program in Lisbon at the end of 2019. The level 2 program helps you establish your company...

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Linda Thalmüller
FresenIus medical Care

Great experience, relevant insight backed up with sound practical  experience of trainers that makes you reflect.


Market Access Manager
Janis Sillins
Roche

The EPP CPM Program provides well balance of theoretical and practical knowledge on Pharma pricing. It is great opp...

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Massimo Orlando
Alfasigma Spa

I found the CPM Pharma course a very complete, inspiring and structured opportunity to lay the fundamentals for exc...

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Dieuwke Systema
DTG

The CPM certification programme made me realize that in the stage DTG is in, I needed to see Pricing as a project. ...

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Panagiotis Giannakopoulos
IDEXX

The CPM Program provides great insights and best practices for pricing through a group of knowledgeable speakers.  ...

Global Pricing Manager
Tobias Happel
Philips Healthcare

Value based pricing was a topic where we really needed to make progress as a company, otherwise we would end up in ...

Pricing manager
Mounib Jaballah
LFB

I appreciated the CPM®_level2 programme as it was oriented on “how we can avoid margin leakage?”.  Really result an...

Strategy Implementation Manager
Federico Boccardo
Aliaxis

Before joining the Certiffied Pricing Manager Program my organisation didn’t have a defined view on its pricing mat...

Pricing Specialist Spare Parts
David Martinsson
Husqvarna Construction Products

For me this certification programme was really valuable. !  Especially to get the opportunity to get a deeper insig...

Finance Project Manager
Debbie van Birgelen
IDEXX Laboratories

"I highly recommend the CPM program, not only is the content, and expertise of the speakers excellent, but particip...

Sr. Director of Pricing -
Steve Pierson
Philips Diagnostic Imaging

"The EPP CPM Programme provides a structured approach for addressing pricing challenges. I believe that this approa...

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