Turning Market & Data Insights into Smarter Monetization Strategies: Enhance your pricing expertise through a practical, data-driven approach to Value-Based Pricing. Learn how to translate customer insights, market data and pricing research into effective pricing strategies, models and decisions.
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Hotel info
Venue:
Van der Valk Hotel Brussels Airport, Belgium
Culliganlaan 4b, 1831 DiegemFor added convenience, the hotel provides a complimentary daily shuttle service to and from Brussels Airport, with a journey time of under 10 minutes.
Accommodation:
EPP has secured preferential room rates for participants attending the event.
To benefit from the special rate booking, please contact reservations@brussels.valk.com directly or reach out to marta.amaral@pricingplatform.com to request the booking reference code.Please note that this offer is available until 25 May 2026 (subject to availability).
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Danilo Zatta
Senior Partner, Implement Consulting Group | Pricing & TopLine ExcellenceDanilo Zatta is one of the world’s leading advisors and thought leaders in the field of Pricing and TopLine Excellence and Senior Partner at Implement Consulting. He advises and coaches many of the world’s best-known organizations.
The Financial Times defined him as ‘one of the world’s leading pricing minds’. Dan has also been recognized amongst the Top 5 Pricing Thought Leaders on LinkedIn, in the list of the most engaging and impactful pricing thought leaders globally. The Pricing Club defined him as ‘Pricing Gotha’.
He has led hundreds of projects both at national and global level for multinationals, small and medium-sized companies as well as investment funds in numerous industries, generating substantial profit increases.
Dan has also written 20 books including pricing best sellers like The 10 Rules of Highly Effective Pricing, The Pricing Model Revolution, Smart Parts Pricing, Revenue Growth Management, Pricing Decoded and At the Heart of Leadership.
Max Bonn
Partner, Implement Consulting Group | Growth & TransformationMax Bonn is a Partner for Growth & Transformation in the Düsseldorf office of Implement Consulting Group. He helps clients achieve their growth objectives through successful transformation in the areas of pricing, sales, and marketing. Max primarily advises companies on growth strategy, monetization, and pricing—particularly in the industries of industrial products and services, consumer goods, e-commerce, as well as digital products and software.
In addition to his consulting experience, Max Bonn has held several leadership positions in B2B and B2C companies, which continues to shape his results-oriented consulting approach.
Max studied Industrial Engineering at Mannheim University of Applied Sciences and completed an MBA at Mannheim Business School and Emory University’s Goizueta Business School in Atlanta (USA), with a focus on organizational development and change management. -
Hotel info
Venue:
Van der Valk Hotel Brussels Airport, Belgium
Culliganlaan 4b, 1831 DiegemFor added convenience, the hotel provides a complimentary daily shuttle service to and from Brussels Airport, with a journey time of under 10 minutes.
Accommodation:
EPP has secured preferential room rates for participants attending the event.
To benefit from the special rate booking, please contact reservations@brussels.valk.com directly or reach out to marta.amaral@pricingplatform.com to request the booking reference code.Please note that this offer is available until 25 May 2026 (subject to availability).
