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Sparkle & Shine: Navigating Pricing Trends in the UK Sparkling Wine Market

Carina Röllig | Director of Business Development, Big Data | VISTEX
In the past few years, the UK’s online beverage market has seen remarkable growth. In this market report about the Pricing Trends in The UK Sparkling Wine Market, we will dive into how retailers position their private-label sparkline wines to capture a larger market share during the most competitive time of the year: the leadup to Christmas and New Year.
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Carina Röllig is a pricing and Big Data expert with a remarkable career. She founded Webdata Solutions in 2012, developing the groundbreaking pricing software, blackbee. As CEO, she led the company until its acquisition by Vistex in 2021. Carina has spearheaded 130+ successful customer projects in dynamic pricing and online monitoring for top companies. Currently, she leads Vistex's Big Data team in Leipzig, her team facilitating the analysis of over one billion data points monthly. Her background includes an MBA in Event Marketing and Tourism Management, and her prior work in tourism gave her the spark to start working with dynamic pricing. She's a passionate supporter of Women in Tech initiatives and young female founders.