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Written by Ani Dungerwal on . Posted in Resources - Brouchures and Flyers.

TPO

  • Brochure / Flyer File: Download
  • After download go to: Academy Open Class

Trade Promotion Optimization (TPO) Masterclass

This masterclass provides a comprehensive roadmap to designing and executing successful Trade Promotion Optimization(TPO) projects. Participants will gain actionable insights and tools to:

  • Master the fundamentals of TPO and understand its strategic impact on CPG businesses.
  • Develop a clear action plan for successful TPO projects, focusing on ROI-driven goals.
  • Build and apply algorithms to evaluate baseline performance, uplift drivers, and promotional outcomes.
  • See how the application of a TPO algorithm on the promotional plan impacts its calendar.

Download the brochure for the full program.

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Written by Ani Dungerwal on . Posted in Resources - Brouchures and Flyers.

Tender War Game 2024

  • Brochure / Flyer File: Download
  • After download go to: Academy Open Class

This program allows you to embark on a comprehensive learning journey to gain a deep understanding and comfort with several types of tenders and bidding procedures. Explore key topics such as tender types, award types, evaluation criteria, and different product categories. Prepare for successful bidding strategies based on data-driven decisions and stakeholder considerations. Engage in immersive tender wargames, reflecting on best practices and refining bidding strategies. 

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Written by Astine Baadeyan on . Posted in Resources - Brouchures and Flyers.

Value-Based Agreements in Healthcare

  • Brochure / Flyer File: Download
  • After download go to: Academy Open Class

This is a 2-days training course on the foundations of innovative contracting and value-based agreements within pharmaceutical, biotech and medical devices arena that have been seen across the globe. 

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