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Data-Driven Value-Based Pricing

Data-Driven Value-Based Pricing helps professionals turn market data and customer insights into structured, profitable pricing decisions. The program connects value, willingness to pay and competitive dynamics with practical pricing strategies and execution. 

Key Outcomes

  • Apply data-driven and value-based pricing approaches
  • Understand willingness to pay, price sensitivity and value drivers
  • Translate insights into effective pricing strategies and price models
  • Strengthen pricing decisions with a clear, actionable framework

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