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From Static to Dynamic: Approach to Value Evolution in B2B Markets

EPP Manufacturing Pricing Forum 2025 | April 9 -11 | Berlin, Germany

  • Identify shifting buyer needs and quickly adjust your value proposition to match current market demands and capture new opportunities
  • Find the real decision-makers: Cut through complex B2B2C distribution channels to identify and effectively communicate with the true buyers who influence purchasing decisions
  • Transform your sales approach: Build a responsive sales team that can spot market changes, adapt their messaging, and deliver value propositions that win in today’s B2B environment

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