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Certified Pricing Manager B2B - Online

The CPM B2B Online Program provides professionals with the knowledge and tools to enhance pricing strategies, improve revenue management, and drive business growth in the B2B sector.

Throughout the program, you will:
➡️ Develop a structured approach to pricing strategy and execution
➡️ Implement value-based pricing and discount policies
➡️ Leverage pricing analytics to identify margin improvement opportunities
➡️ Align pricing with commercial strategy for sustainable profitability

By the end of the course, you will have the expertise to make data-driven pricing decisions that maximize business success.

Explore the full program details and take the next step in your pricing career!

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Servitization Pricing - Online

Unlock the potential of service-driven business models and learn how to implement effective pricing strategies that capture value and drive growth. Participants will learn:

➡️ Key concepts and importance of servitization
➡️ Overcoming challenges in transitioning to service models
➡️ Outcome-based pricing strategies
➡️ Practical applications and real-world examples

Led by Marcel Körner, a global pricing expert with vast experience in IT, online services, and operations, Marcel brings valuable insights from his leadership in international teams and complex business environments.

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Research Techniques for Value Based Pricing - Online

The Research Techniques for Value-Based Pricing online course provides professionals with key insights and tools to develop effective, data-driven pricing strategies. Participants will:

➡️ Master the fundamentals of value-based pricing
➡️ Segment customers based on willingness to pay
➡️ Measure price elasticity to support strategic decisions
➡️ Identify key value drivers that influence purchasing behavior
➡️ Apply competitive pricing techniques for market positioning

This course has been developed in collaboration with Dr. Danilo Zatta, a globally recognized expert in pricing and topline growth. Dr. Zatta is renowned for his contributions to profit improvement strategies and has been recognized by the Financial Times as one of the world’s leading pricing thought leaders.

Explore the complete program details!

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EPP Academy Catalogue

The EPP Academy Catalogue is designed to meet the diverse needs of professionals across industries. Our programs empower you to build a personalized development journey aligned with your career goals and business challenges. Inside the catalogue, you’ll find:

  • Certification Programs: Recognized credentials to advance your career.
  • Open Programs: Specialized topics tailored to industry-specific challenges.
  • Online Training: Flexible, high-quality learning experiences accessible anywhere.
  • In-Company Training: Customized solutions for teams and organizations.

With expert faculty, actionable insights, and tailored content, EPP Academy equips you with the tools to stay ahead in today’s dynamic business environment. Whether you're starting or advancing your journey, we offer you the roadmap to success.

For any questions or additional information, feel free to contact us at academy@pricingplatform.com.

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RGM Foundations for FMCG/CPG

  • Brochure / Flyer File: Download
  • After download go to: Resource Library

Revenue Growth Management (RGM) Foundations Training

The RGM Foundations Training is a comprehensive program designed to equip participants with practical capability and strategies to excel in Revenue Growth Management. By focusing on actionable insights and real-world applications, through interactive peer learning, this training helps drive sustainable growth and profitability.

  • Master the 5 RGM levers: Pricing, PPA, Mix, Promotion, and Trade Investment.
  • Explore how to use RGM insights and strategies to optimize product portfolio, channel, and NPD launch effectiveness.
  • Build RGM plan and playbook.
  • Build strategic RGM roadmap and understand immediate, medium and long-term priorities.
  • Develop a holistic RGM approach for sustainable growth.

This hands-on program is designed to help you implement RGM excellence and prioritize effectively for impactful results.

Download the brochure for the full program.

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