Written by Silvia Pradas on . Posted in Digital Hub.
Delivering a successful price pack architecture
- After download go to:
Resource Library
- Speakers:
Xavier Calero Molluna - Revenue Management Lead Europe - Kimberly-Clark
- Free Video:
No
- VLT Viewable:
No
- Learn how to create a strong structure of a Pack Price Architecture in highly promoted categories
- Innovating in packaging, affordable brands, collaboration with retailers and different promotions in the light of innovative revenue models
Keynote Video, 2023
