When Tord was working with us, he did contribute a lot with his expertise within the area of operational and strategic pricing methodology. He also made sure to keep in mind the value propositions and the customers view on the offering.
Spare Parts and Services Pricing
As a Pricing manager in a classic B2B industrial manufacturing company, it was awesome to learn more about other pricing models such as subscription based pricing and how you could drive the change in your organization to utilize these models best. Christian was an outstanding tutor who brought a lot of understanding, facts but most important passion and the ability to explain things quickly to the training. Thus, I was able to take away a lot of tools and best practices to improve the pricing maturity of my company.
The CPM certification programme made me realize that in the stage DTG is in, I needed to see Pricing as a project. On the different issues we face I did the data analysis and gave advice to the MT what to do to improve revenue and/or margin. And I started several projects to implement those changes. Main thing I learned from everyone in the group is to be pro-active and initiate pricing projects myself. After the CPM programme I learned how I can do that !
Pol, I wanted to thank you for the training you provided this week. We all really enjoyed it and we thought the wealth of examples you provided made the transitioning very relevant. I will really recommend this training internally.