Skip to main content

Written by Morgan Leecy on . Posted in Digital Hub.

Achieve Price and Access Launch Excellence in a Disrupted World

  • After download go to: Resource Library
  • Speakers: Alan Crowther - General Manager Global Pricing Access and digital solutions - EVERSANA; Ed Corbett- Head of EMEA - EVERSANA Management Consulting
  • Free Video: No
  • VLT Viewable: Yes

In the post-COVID-19 path to recovery and a newly reshaping U.S. market, pharmaceutical leaders have to increase their focus on managing price and access risks. For those who launch new products, the traditional landscape is being disrupted, and a “new normal” of increased pressures and a more rapid pace redefines “launch excellence.” This webinar presented by Ed Corbett, Head of EMEA, EVERSANA MANAGEMENT CONSULTING, and Alan Crowther, General Manager, Global Pricing & Access, EVERSANA, will feature a discussion about:

  • Understanding the post-COVID-19 and post-U.S. election global price and access landscape.
    •      
  • What the risks are and how the traditional price and access launch landscape is changing.  
    •      
  • How to upgrade your forecasting capabilities to Pricing
    •      
  • How payor and HTA policy and reimbursement trends are likely to change or accelerate as a result of this.  
    •      
  • Tools for modeling price and access uncertainty in this new landscape.
    •  

Webinar, 2020

  • Hits: 874

Written by Morgan Leecy on . Posted in Digital Hub.

How to achieve a cutting edge for your service-, solution- and product business by AI-based pricing

  • After download go to: Resource Library
  • Speakers: Thorsten Lips; Dr. Dietmar Voggenreiter; Benjamin Schwarzer (M.Sc.)
  • Free Video: No
  • VLT Viewable: Yes

In this webinar you will learn about:

  • Proven levers for AI-based pricing in B2B
    •      
  • Case study 1: AI-based pricing in practice at a global technology group (for products, solutions and service business)
    •      
  • Case study 2: AI-based pricing at Automotive OEMs for profit optimization while meeting CO2 emission targets
    •      
  • Critical success factors for AI-based pricing projects in B2B  
    •  

Webinar, 2020

  • Hits: 718

Written by Morgan Leecy on . Posted in Digital Hub.

AI for Dynamic Pricing : Real use case beyond the hype !

  • After download go to: Resource Library
  • Speakers: Olivier Cognet, CEO, Predictive Layer
  • Free Video: No
  • VLT Viewable: Yes

This webinar discusses: 

  •  Optimize multidimensional list prices, adjust channel discounts, manage special prices
  • Automatically leverage all your internal and external data for actionable pricing insights
  • Use steering levers to maximize value or share gains          

2021, Webinar

  • Hits: 823

Written by Morgan Leecy on . Posted in Digital Hub.

How to Determine Price and Global Launch Sequence in a Post-COVID World

  • After download go to: Resource Library
  • Speakers: Alan Crowther - General Manager Global Pricing Access and digital solutions - EVERSANA; Ed Corbett- Head of EMEA - EVERSANA Management Consulting
  • Free Video: No
  • VLT Viewable: Yes

Join this webinar to learn about:

 

  • Overview of changes to come in Europe, the Americas and Asia in 2021.    
  • Key overall trends in International Reference Pricing (in particular, trends in emerging markets and comparisons to other policy tools in use).    
  • The impact of the U.S. election and U.S. announcement on “Most-Favored Nation” reference pricing.
  • The future of launch sequence and reference pricing if the EU pushes towards accelerated access across Europe.
  • Summary of what's next for pharma.

2021, Webinar

  • Hits: 873

Written by Morgan Leecy on . Posted in Digital Hub.

Get to know the training: Effective Channel Pricing

  • After download go to: Resource Library
  • Speakers: Ian Tidswell, Founder, Een Consulting
  • Free Video: Yes
  • VLT Viewable: Yes

Join our webinar to find out more about Effective Channel Pricing and what you can learn in the EPP 'Effective Channel Pricing' Virtual Live Program with Ian Tidswell.

For most B2B companies, channel partners can feel like a necessary evil, one that adds sales, but also adds complexity and risk.  Done wrong, channel pricing can drive price erosion, reduce profits, remove end-customer intimacy, and create endless sales headaches. 

It doesn't have to be like this.  In this webinar we'll review the key steps to designing and executing robust channel pricing

  • Defining realistic outcomes and metrics
  • Understanding value to end-customers, and how different channel partners add value to end-customers and to you
  • Designing channel incentives: using all the levers to get them 'just right' for each channel segment and product category
  • Setting up to execute flawlessly while reacting to disruptions
  • Real-world examples of great channel pricing

2021, Webinar

  • Hits: 864

More Articles …