As 2025 and EU HTA marches closer, the EU has continued to put pressure for faster access, submission in more markets more quickly, and given signs of ways in which joint price negotiation or procurement might play a role. What is the latest on the Future of HTA and Pricing in EU launches, and how should price and market access leaders plan for the coming changes.
SKIM’s RGM Lead Robin de Rooij will share more about SKIM’s consumer-centric approach to strategically navigating inflation. We will start by identifying consumer changes due to inflation, and how these might impact pricing strategies. We will then assess how primary research can help stress-test possible strategies, and how wargaming can help create more stakeholder alignment quickly, so you can respond to changes faster, and come out ahead of competition.
What you’ll learn:
• In this session, you will learn how to take a more consumer-centric approach to navigating inflation
• It further shows how to move away from short-term, tactical solutions, and more towards strategic changes to come out on top of competition amidst disruption
• A three-step process outlines exactly how historical data, primary data, and stakeholder alignment work together for better pricing strategies.
As input prices continue to rise, margin leakage grows for many B2B companies. This is because the legacy tools and processes being used to update and manage prices – already dated in the digital commerce age – are now completely inadequate to deal with inflationary pressures, supply chain volatility, and a pending deflationary environment. A new era demands new pricing strategies and capabilities. Attend this session to learn how companies can embrace an innovative approach to price management to get ahead of inflation – and their competition. From this webinar, you will learn: · Inflation and other economic volatility’s impact on the price list and agreement management status quo · An exploration of the gaps in typical B2B pricing strategies that must be bridged · A templatized approach to price waterfalls and cross-functional collaboration within one system of price management · How to streamline agreement management and automate commercial interactions
Speakers: David Abis. Carina Roellig, Fabrizio Bianchi
Free Video: No
VLT Viewable: No
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