Skip to main content

Written by Morgan Leecy on . Posted in Digital Hub.

Conjoint Analysis Demystified - A modern approach to pricing's most powerful research technique

  • After download go to: Resource Library
  • Speakers: Matt Johnston - Founder & CEO - EPIC Conjoint; Tobias Jauss - Business Development Pricing - EPIC Conjoint
  • Free Video: No
  • VLT Viewable: Yes

For a long time, this coveted pricing research methodology has remained out of reach for most pricing professionals due to the length of time it takes, its perceived complexity, and prohibitive cost.


Not anymore! Under the guidance of former Head of Pricing Matt Johnston, EPIC Conjoint has transformed the conjoint experience, making it more intuitive, faster, affordable, and accessible to all pricing professionals.
In this webinar you will learn why the world's most successful brands rely on Conjoint Analysis when making key decisions, and why they trust EPIC Conjoint to conduct their B2C and B2B conjoint surveys.
Specifically, you will find out:

  • What it takes to conduct a Conjoint Survey
    •  
  • The agile three step process to conduct a powerful Conjoint Survey
    •  
  • Which impactful Customer Insights you can generate within days
    •  
  • How AI-powered Simulators help to eliminate the Pricing guesswork
    •  
  • Best practices by leading global brands
    •  
  • Q&A
    •  

2021, Webinar

  • Hits: 911