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Monetization Innovation in Digital Transformation

  • After download go to: Resource Library
  • Speakers: Ozge Saritosun Kurtoglu - Vice President of Pricing Strategy & Insights - Pearson Corporation
  • Free Video: No
  • VLT Viewable: No
        The session will discuss monetization options available to companies that are going through digital transformation.
  •  Most common monetization models in digital economy
  • Pros/cons of each monetization model
  • How pricing departments should be prepared for the business model transformation
  • How to choose the right monetization model to deploy
  • How to align pricing strategy to the monetization model chosen
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2019, Keynote Video

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Where are you on the pricing journey?

  • After download go to: Resource Library
  • Speakers: Thomas Delloye - Director of Business Solutions Consulting - Zilliant
  • Free Video: No
  • VLT Viewable: No
  • Discover the 4 stages of the Pricing Maturity Model and take an assessment to understand which stage your organization is in
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  • Learn how technology and process improvements can move you up the ladder
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  • Recommendations for instant progress as well as long-term, sustained profitable growth
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2019, Keynote Video

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The Future of Pricing in the Digital Economy

  • After download go to: Resource Library
  • Speakers: Valerie Howard - Solution Strategy Director - PROS
  • Free Video: No
  • VLT Viewable: No
  • The expectations for the pricing team are changing rapidly and opening up immense opportunities for pricing leaders who are ready to take on the challenge of pricing for the digital economy.
  • Join this session to learn how expert pricing teams are using AI to move their attention beyond transactional price reviews to focus on the refinement of strategic pricing models.
  • Hear how pricing teams gained executive influence by freeing themselves from reactive price exception reviews to deliver insight into what customers really value.

2019, Keynote Video

  • Hits: 1171

Dynamic pricing - The process, implementation and results - Are we there yet?

  • After download go to: Resource Library
  • Speakers: Varun Tyagi - Senior Vice President of Business Intelligence, Data Science and Pricing - Movinga GmbH
  • Free Video: No
  • VLT Viewable: No
  • What is dynamic pricing and why do we need it?
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  • An overview of what has been done and real examples
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  • Real case study of how things were done when executing a dynamic pricing model –The process and its implementation
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  • How to deal with transparency in dynamic pricing?
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  • The way ahead - Implementation of ML based dynamic pricing
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2019, Keynote Video

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EPP Dynamic Talk Life Sciences 4 : Achieving Launch Excellence in a Post-Pandemic World

  • After download go to: Resource Library
  • Speakers: Steve Pierson, Vice President, Global Pricing Strategy, SmithNephew; Ed Corbett, Head of EMEA, EVERSANA CONSULTING; Imran Ladha, Global Strategic Pricing Associate Director, EUSA Pharma
  • Free Video: Yes
  • VLT Viewable: No

During these Dynamic Talks, 3 top experts will bring rapid fire sessions (3×12’) bringing answers to relevant discussions that are going on ;

  • Developing strategies focused on demonstrating real value and minimising risk
  • Understanding the future of launch excellence and how to prepare
  • Demonstrating real, measurable value to re-engineer the approaches to commercialisation and pricing    

Life Sciences, 2020, Recorded Dynamic Talks

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