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Dynamic Talk Session 2 : Harnessing new pricing models and contracting types to boost product access and affordability

  • After download go to: Resource Library
  • Speakers: Axel Boehnke - Director Market Access Europe North - PTC Therapeutics; Richard Rahul, Senior Manager, Monitor Deloitte; Libor Minichbauer, Director of Access and Pricing, Novartis Oncology EGM
  • Free Video: No
  • VLT Viewable: Yes

During these Dynamic Talks, 3 top experts will bring crystal ball sessions (3×20’) bringing answers to relevant discussions that are going on ;

  • Assessing top barriers for value-based pricing adoption in pharma. What are the challenges facing value-based pricing implementation? How can we achieve a worthy transition to outcomes-based contracts? 
  • Exploring alternative pricing and contracting models for next generation therapies. What are the main tendencies for contracting preferences based on the product value? How can the industry successfully manage the challenges in ATMPs pricing settings and reimbursements?    
  • Indication-based pricing of innovative medicines – pragmatic or idealistic?    

2021, Life Sciences, Recorded Dynamic Talks

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Dynamic Talk Life Sciences Session 1 - From market access to patient access: breaking barriers and overcoming challenges through effective collaboration and innovation

  • After download go to: Resource Library
  • Speakers: Nanxin (Nick) Li, Senior Director, Global/US Market Access Lead, uniQure; Todor Finkov, Sr. Consultant, Global Pricing, and Tender Management, IQVIA; Catarina Lopes Pereira, Global Market Access Manager, Medac; Finn Ziegler, Senior Director, Global Market Access, Leo Pharma
  • Free Video: No
  • VLT Viewable: Yes

During these Dynamic Talks, 4 top experts will bring Visionary Talk sessions (3×20’) bringing answers to relevant discussions that are going on ;

  • How can international collaboration between HTA and regulatory bodies promote knowledge exchange, efficiency of information production thus driving transparency of process of assessment and decision-making?
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  • Exploring a novel approach to RWE generation. How can the pharmaceutical and biotech industry leverage new technologies to get evidence faster and more patient-focused than the standard?
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  • Optimising  External Reference Pricing (ERP) in a challenging global scenario. How can a company strategically approach the challenges of ERP?

2021, Life Sciences, Recorded Dynamic Talks

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Dynamic Talks B2C Session 4: New technology tools available to innovate in RGM and Pricing

  • After download go to: Resource Library
  • Speakers: Matt Johnston - Founder & CEO - EPIC Conjoint; Scott Green - VP of Price & Margin Excellence - Stanley Black & Decker; Enrique Perez Abelleyra - Revenue Management Europe Head – Heineken
  • Free Video: No
  • VLT Viewable: Yes

During these Dynamic Talks, 3 top experts will bring rapid fire sessions (3×12’) bringing answers to relevant discussions that are going on ;

  • The available tools supporting the implementation of pricing excellence and to integrate the marketing, pricing and sales capabilities  
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  • Real examples of how to master Revenue Growth Management with new technology tools
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  • Explore the new tools available to manage big data and algorithms and how to use them?
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  • Real case studies of price optimisation solutions and software
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2021, Recorded Dynamic Talks, B2C

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Dynamic Talk B2C Session 3: Integrating Online & Offline to nail your eCommerce strategy

  • After download go to: Resource Library
  • Speakers: Nathalia Rieger - Head of Pricing - Fielmann AG; Marta Varela - Business Revenue Management Director - Grupo Parques Reunidos
  • Free Video: No
  • VLT Viewable: Yes

During these Dynamic Talks, 3 top experts will bring rapid fire session (3×15’) bringing their vision to how to approach relevant discussions that are going on ;

  • Analysis of key components of eCommerce pricing in different segments and in different industries  
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  • Hear successful real case studies of how the integration was done and key takeaways of innovative ways of using eCommerce
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  • Capture the best customers in different digital channels to establish a successful eCommerce strategy
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2021, Recorded Dynamic Talks, B2C

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Dynamic Talk B2C Session 2: Successfully drive your pricing & promotion strategy for consumer goods

  • After download go to: Resource Library
  • Speakers: Thomas Walter - Global RGM Director - BEL Group; Ji-Hoon Dierckx - Founder & CEO – PricingOne
  • Free Video: No
  • VLT Viewable: Yes

During these Dynamic Talks, 2 top experts will bring visionary talks (20’) bringing their vision to how to approach relevant discussions that are going on ;

  • The role of Revenue Growth Management to face new consumer behaviour, distribution and economic trends
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  • How to create and extract consumer value amongst channels
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  • Beyond strategies and analytics, understand the importance of engaging of internal and external stakeholders
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2021, Recorded Dynamic Talks, B2C

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