• Know how to leverage partitioning to unlock new revenue streams after getting close to maximum willingness to pay 

• Learn under what circumstances combining separate price elements would be beneficial 

• Receive key takeaways for the strategic application and consolidation of partitioned pricing 

• Master actionable strategies to adapt your pricing models during economic slowdowns, leveraging hybrid approaches despite data limitations 

• Proactively develop risk management techniques to protect profitability by optimizing marketing spend across channels and SKUs 

• Discover how to balance pricing and marketing elasticity to drive sustainable profit growth without sacrificing margins for market share

Local vs. Global: How we aligned Local Initiatives and Global Strategies to reach a breakthrough in deploying our RGM strategy. Common pitfalls and universal recipes for success.

• Unleashing the potential of RGM across markets by overcoming data challenges 

• Realizing the full benefits of promotional optimization (hint: think integrated, cross-functional process) 

• Navigating market dynamics and technological advancements to build sustained excellence