1st Edition Q2/2023 - Preview Edition
Share your insights in EPP Pulse. Click here to contribute.
Read more …1st Edition Q2/2023 - Preview Edition
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Share your insights in EPP Pulse. Click here to contribute.
Read more …1st Edition Q2/2023 - Preview Edition
Introducing EPP Pulse – Journal of Pricing and RGM
A Fresh Initiative for Pricing and RGM Knowledge Sharing
Welcome to our new online pricing and revenue growth management publication, EPP Pulse - Journal of Pricing and RGM. As Editor-in-Chief, I am delighted to introduce this exciting initiative that demonstrates our commitment to serving the global pricing and revenue growth management community.
EPP is dedicated to providing professional guidance, adding value, and co-creating impactful learning journeys, events, and content to improve top-line revenues and profitability. Our new quarterly publication, EPP Pulse, is designed to further this mission by gathering actionable insights, monitoring the market, and collecting success stories and relevant case studies for the benefit of the pricing and RGM community. With this initiative, EPP brings to light successful practices and strategies, enabling expertise exchange, fostering connections among pricing professionals, and engaging the community in dialogue and content sharing. Furthermore, EPP Pulse serves as a tool to identify market needs and interests for topics that could be developed in future EPP forums and events.
In recognition of our commitment to the community, the first three editions of EPP Pulse will be open-access for readers. Starting with the fourth edition, full content will be accessible to paying EPP Prime subscribers, while article abstracts and the editorial will remain available for open access.
To ensure the quality and relevance of our publication, we not only take the pulse of the pricing community but also strive to offer a stage for your voices to be heard. We invite and encourage experts, practitioners, consultants, authors, and scholars to engage, get involved, and reach out to contribute with content, feedback, suggestions, and expertise exchange. By giving voice to the community, we aim to create a dynamic platform that reflects your experiences and insights. Your participation will be key to the success and value of EPP Pulse.
Join us on this exciting journey as we launch EPP Pulse and work together to create a thriving community where we can share, learn, and grow. We look forward to your active participation in shaping our publication and our collective future.
Warm regards,
Camelia Levintza, MBA, CPP
Editor-in-Chief
EPP Pulse - Journal of Pricing and RGM
In a world of continuous change, pricing managers need agility to assess the changing market conditions and even more important foresee and anticipate the change – or drive the change.
Winning the pricing game makes the difference between high and low-profit performers in your business.
This EPIC Pricing Game is a co-creation between : EPP and PAGE-37.
All rights reserved ©
A serious learning game based on 1/3 know-how sharing and 2/3 action learning (gaming)
You can play it in the real world (in-person)
Your environment is tailor-made to match your real-world competitive field
Your teams play to win -> winning means realizing your strategy/goals
You can play it in teams of min. 12 people up to 50 participants, competing in teams
You can play it in one or two days (depending on your learning goals)
The whole program and gaming is supported by seasoned pricing professionals
All rights reserved ©
Serious games enable participants to learn in an interactive environment as close as possible to the real world.Our learning consultants adapt the gaming environment, making it possible to practice and compete within a close-to-your-reality world. Retaining information and applying what is learned will be quickly translated.That’s what a ‘serious’ game is about.
Serious games are about action learning, which makes learning more effective
Serious games are about peer learning, which enhances team best practice sharing
The gaming spirit makes experimenting- in a safe environment which is close to their reality - fun (and yes, we all want to win) !
A last important advantage, for those responsible for the learning program, is that you constantly monitor the effectiveness of the learning objectives.
Phase 1 :
Each ‘theme’ is first introduced by a theory infusion (know-how sharing)
Concepts/tools/examples are shared before the ‘gaming’ starts.
Phase 2 :
Game briefing & team decisions
Teams receive additional documentation and insights on the specific ‘market environment’
Teams receive the commercial goals to define their price strategy/policy
Phase 3 :
Teams set their prices, discount schemes, etc
Phase 4 :
Game round and debriefing
One of the teams explains to the other groups the rationale of their decisions and the impact…
Let one of our experienced editors contact you to help you with all the answers to your questions on the EPP Pulse submission process
Camelia Levintza
Heads of Pricing (B2B) PEN Advisor
Your peer expert network (PEN)
Get in touch
Ani Dunerwal
Digital Marketeer