Skip to main content

Written by PK Przemyslaw Kuznicki on . Posted in Digital Hub.

Digital Transformation and Pricing

  • After download go to: Resource Library
  • Speakers: Frank Frohmann - Business Development Manager Pricing - Vistex
  • Free Video: No
  • VLT Viewable: Yes

Frank Frohmann will tackle digitalisation trends and pricing challenges. In his presentation he will show in detail how innovative business-, revenue and price models help companies to generate a sustainable competitive advantage. Frank´s examples on digital pricing aspects  are based on his cross-industry experience, including automotive, industrial goods and machinery and many service sectors like transportation, tourism, telecommunications and software. 

        Chapters:
  • Digitalization: Pricing relevant trends (AI, IoT, AR/VR); Technologies and Customer needs
    •      
  • Overview: 3-lever-model of Digital Pricing; Business model, Revenue model, Pricing Process  
    •      
  • Digital business models
    •      
  • Digital revenue models
    •      
  • Overview: The digitalized pricing process: “10 C of Digital Pricing”.
    •    
  • Innovative price models  (Cross-industry examples)
    •    
  • The digital pricing process and pricing psychology)

Webinar, 2019

  • Hits: 948

Written by PK Przemyslaw Kuznicki on . Posted in Digital Hub.

Digital Transformation and Pricing

  • After download go to: Resource Library
  • Speakers: Frank Frohmann - Business Development Manager Pricing - Vistex
  • Free Video: No
  • VLT Viewable: Yes

Chapters:

  • Digital Transformation: Overview and stages
  • Digital business models (Marketplaces, Platforms, Ecosystems)
  • Digital revenue models
  • Overview: The digitalized pricing process: “7 C of Digital Pricing”.
  • Innovative price models
  • The digital pricing process and pricing psychology

Webinar, 2020

  • Hits: 1004

Written by PK Przemyslaw Kuznicki on . Posted in Digital Hub.

Les Fondations du Pricing et du Revenue Management

  • After download go to: Resource Library
  • Speakers: Jessica Fradier - Partner - TheTopLineLab
  • Free Video: No
  • VLT Viewable: Yes

La tarification est probablement l'un des leviers commerciaux les plus gratifiants, mais cela reste aussi un domaine très complexe. Cette formation sur deux jours est conçue pour vous fournir des recettes uniques pour le déploiement d'une tarification moderne au sein des organisations. Apprenez les techniques pour capturer pleinement la valeur réelle de vos initiatives en tarification, savoir comment isoler ce qui est vraiment pertinent et comment lier la stratégie à l'exécution tout en restant concentré sur des actions pragmatiques et opérationnelles.

Webinar, 2020

  • Hits: 784

Written by PK Przemyslaw Kuznicki on . Posted in Digital Hub.

Impact of Brexit on the public procurement for the lifesciences industry

  • After download go to: Resource Library
  • Speakers: Luca Morreale - Head Operations - BASE Lifescience & Ruven Remo Eul - Sr. Principal, Global Pricing & Tender Management - IQVIA
  • Free Video: No
  • VLT Viewable: Yes

With the Brexit being a sealed deal now, what are the latest news and trends we see in public procurement in Europe and in the UK. Furthermore, we want to explore what are the potential implications for the Life Sciences industry and especially on tendering to identify what manufacturers should think about and act to upon to prepare for the future. 

Webinar, 2020

  • Hits: 802

More Articles …