Dynamic Talk Life Sciences Session 2 - Harnessing the power of Big Data and AI in Market Access and Pricing
- After download go to: Resource Library
- Speakers: Rodney Emerson, Executive Director, Pricing and Contracts, Sandoz; Alejandra Garitonandía, Industry Principal EMEA, Vistex; Claudia Vaz, Director Digital Innovation, Roche Diagnostics International; Israel Rodrigo, Business Consultant, Vendavo; MODERATOR: Ruven Remo Eul, Principal – Life Sciences, Marbls
- Free Video: No
- VLT Viewable: Yes
- https://storage.googleapis.com/epp-content/dynamic%20talks/2022/Speakers%20BannerLI_DT_2022_19%20May_2.jpg
- https://storage.googleapis.com/epp-content/dynamic%20talks/2022/LS%20DT%2019%20May%202022%20recording.mp4
During these Dynamic Talks, 4 top experts will bring Visionary Talk sessions (3×20’) bringing answers to relevant discussions that are going on ;
- Why a strategic approach is key to digital transformation: from the adoption and implementation of advanced technologies to organisational changes, collaboration, and supportive leadership
- How is big data and AI technology driving market access strategy and practice? How can AI and machine learning help maximise clinical trial data, identify RWE gaps and generation of evidence to meet HTA requirements?
- Assessing how predictive analytics can be deployed to inform pricing strategies, determine appropriate launch sequences, and optimise discounts
Life Sciences, 2022, Recorded Dynamic Talks
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