Patrick Van Osta, Chief Commercial Officer, Predictive Layer; Loic Ruiz, Datascientist, Predictive Layer

Over the last two years a series of unexpected events such as coronavirus, war in Ukraine, Brexit has scrambled global business generating high volatility.
What is the trade-off between stabilization and reactivity in BtoB pricing when volatility creates uncertainty and future is difficult to forecast? How to successfully navigate this unique situation?
Price optimisation is one of the most efficient levers available to maximise profit. Having a clear view of where you can adjust prices is key to avoid leaving any potential revenue on the table.
Discover our AI profit-increasing pricing solution; a vital tool for any company that wants to create or develop their pricing strategies and optimise their revenue. The Genius Price Checker software is often considered our entry-level pricing solution. Made to be used without pricing expertise, this tool will provide clear insights into your business’ pricing opportunities.

When we hear Revenue Management Strategy the first word that comes to mind is “Price”. While it is true the Price is a fundamental part of a Revenue Management Strategy, it is important to look at all levers that make up a complete strategy that helps companies to optimize their profit.

There is no doubt, the current situation for each pharmaceutical player is challenging. Reform-driven pricing pressures, a stronger focus on consumer engagement and an ever-changing regulatory and risk environment require new management strategies.  During this webinar, we’ll analyze how to gain control End-to-End Revenue Management and how to boost the margin.

    You can also learn more about:
• Current challenges for Laboratories, Distributors and Medical Devices
   
• How to manage revenue management in a more effective way
     
• Constant improving of end-to-end revenue management through strategic planning and analytics
     
• How to gain full lifecycle visibility
 

With the Brexit being a sealed deal now, what are the latest news and trends we see in public procurement in Europe and in the UK. Furthermore, we want to explore what are the potential implications for the Life Sciences industry and especially on tendering to identify what manufacturers should think about and act to upon to prepare for the future. 

Alan Crowther, General Manager, Global Pricing, Acess and Digital Solutions, Eversana; Andrew Hanhauser, Senior Vice President, Eversana

A detailed review of analogue searches and reviews and how to best use them in supporting research and decision-making, including:
- Reviews of different approaches
- Why analogue research and tools are ever-evolving
- Case studies and examples of unusual analogue searches and results

Live walkthrough of various scenarios with EVERSANA's NAVLIN analogue tool.

In this webinar you will learn how you can begin addressing pressing pricing problems by driving alignment on a strategic approach to pricing. A coordinated price strategy is key to ensuring your business can adapt to fast-changing buyer needs with agility.

By attending this webinar, you will learn:

   
• How to prioritize the pricing problems deserving of immediate attention
   
• Best practices for drive alignment in price strategy across the organization
• How to move beyond spreadsheets for more agile, strategic pricing
• How to develop a culture of continuous pricing improvement  

Join this webinar with members of the Kantar XTEL team for a deep dive into the results of the company’s 3rd annual RGM Study. The study investigates the top ambitions for FMCG’s in terms of investments for the future, negative and positive impacts across revenue management, trade spend plans, top major challenges in the next 12 months and more. It’s the only CPG industry study into RGM priorities and challenges, top ambitions of FMCG leaders plus actionable recommendations for successful RGM transformation. Register today.

The International Reference Pricing Landscape is in a flux and while it is most commonly used elsewhere, the US also plans to establish an international pricing index (IPI) to bring down the costs of drugs covered by Medicare Part B. 
In this 40 minute webinar we will be looking at the global International Reference Pricing landscape and trends and discussing the possible effects of the US’ IPI system, as many of countries in its forthcoming reference basket are based in Europe.
 

    Webinar highlights
• Review of the current state of reference pricing globally
     
• Key trends and observations on referencing, including the proposed US IPI
       
• Planning price strategies with referencing in mind
 

Pricing managers have conflicting edicts with other functional teams. If you can't centrally control your strategy it becomes piecemeal, multiple business units run clashing strategies, and frustrations become obvious. Understand your pricing decisions with bespoke price diagnostics, the ability to isolate and evaluate your pricing strategy and tactics, and centrally manage and rollout your pricing across the entire organization.

• Discover key solutions can help you design, control, and manage pricing strategies and increase profitability
• Learn how to use insights proactively to make better business decisions
• See applications of how companies have optimized and improved their organizations

Report for the Chemical Industry in Europe. You will learn more about:

• The tendering market size and growth
       
• Countries’ and sectors’ dynamics
   
• Decision-making patterns
   
• Customer segmentation
   
• Many other valuable insights!  

In this webinar the Tender Market Intelligence Report for the Pharma Industry in Europe will be presented. You will learn more about:

   
• The tendering market size and growth  
 
• Countries’ and sectors’ dynamics  
 
• Decision-making patterns  
 
• Customer segmentation  
 
• Many other valuable insights!  
 

The report has been prepared by Cube RM (www.cuberm.com) and growpal (www. https://growpal.ch).

La tarification est probablement l'un des leviers commerciaux les plus gratifiants, mais cela reste aussi un domaine très complexe. Cette formation sur deux jours est conçue pour vous fournir des recettes uniques pour le déploiement d'une tarification moderne au sein des organisations. Apprenez les techniques pour capturer pleinement la valeur réelle de vos initiatives en tarification, savoir comment isoler ce qui est vraiment pertinent et comment lier la stratégie à l'exécution tout en restant concentré sur des actions pragmatiques et opérationnelles.

Unfortunately, many businesses are still facing turbulent times due to post-COVID challenges, high inflation, volatile and rising costs as well as changes in demand. To navigate successfully through these waters, businesses must have good understanding of their offering in terms of value and pricing.

During the webinar we will outline different ways in pricing to manage and overcome these challenges by providing some theoretical background as well as practical use cases. We will reflect on short-term price optimization possibilities such as customer-specific, product-specific and cost-specific price improvements, as well as mid- to long-term price improvements reflecting the entire pricing environment ranging from pricing strategy, price determination, price controlling to price operations.

Have you hit a ceiling when it comes to price increases? Feeling the strain on your volume growth and bottom-line? Considering promotions to drive growth, without sacrificing profits?

If there’s a growing sense of urgency to dial up promos in 2024, join this webinar to learn how to effectively command the "promotion lever" with precision and certainty.

The key to optimal promotions strategies which drive incremental value, is understanding and predicting consumer behavior.
Given today’s market dynamics, SKIM’s revenue management practice conducted new research to explore shifting price perceptions in Europe.

Join us to hear these insights and the promotion secrets to creating a win-win-win for your company, retailer and consumer.

Key takeaways:

• New consumer insights on how promotions influence purchasing decisions across multiple FMCG categories
• Key consumer behavior “considerations” to incorporate when devising an effective promotion strategy
• Where and when promotions should best be utilized to drive a healthy business for you and your retail customers
• Which promotion attributes best drive conversion from consideration to purchase, across channels.

Defining and measuring successful price and market access strategies and outcomes is critical to successful launch of new products and indications. This webinar will cover how to think about tackling these challenges and how to thing about your key KPIs.

More and more customer data, ever-larger product ranges, high price transparency and the competitive intensity of online retail make optimal pricing increasingly challenging.

To optimize profit, dynamic pricing has become standard practice in e-commerce and omnichannel retail. However, there is a significant performance gap between conventional (rule-based) and machine learning based pricing (Predictive Pricing). This next generation of pricing uses “real” AI and makes price decisions based on price elasticity measurement.
In this Webinar you will learn:

• Pros and cons of different dynamic pricing approaches
   
• What kind of data is needed for machine learning based pricing?
• How to implement machine learning based dynamic pricing?  

What does operational pricing excellence look like now and in the future? Drawing on an extensive benchmarking survey and detailed data and expertise, EVERSANA's NAVLIN team will present the state of operational pricing excellence and what the future will hold.

Join this webinar to discover best practices for planning and preparing key global pricing processes and leveraging technology to enhance efficiency and outcomes. We'll cover crucial use cases, including:

- Preparing for an in-market price change, complete with illustrative governance and approval steps;

- Managing both ends of the product lifecycle with launch and loss of exclusivity (LoE) scenarios;

- Preparing your budget and forecast simulations;

This session will provide an overview of these business scenarios, followed by a hands-on demonstration of how Model N’s Global Pricing Management system can effectively support each use case.

This webinar tackles innovative ways to do early asset valuation and how to think about indication sequencing because of changing global rules like US IRA.

Pricing practitioners often fall prey to the curse of internal knowledge within an organization. It can be difficult to glean best practices when the terminology you use to describe what’s happening in your organization doesn’t map to outside solutions.

In this webinar, Zilliant Vice President of Services Brooks Hamilton will detail the four major pricing modes: List Prices, Matrix Pricing, Customer-Specific Agreements, and Spot Pricing.  

This exercise is designed to establish a baseline terminology from which attendees can connect their specific pricing problems to the best way to solve them. We’ll detail the primary challenges in each mode, help prioritize which to pursue first, and discuss exactly how to do so. It will help you see your organization in a new light.

With economic volatility on the rise, manufacturing and distribution companies face increasing pressure to maintain margins and navigate unpredictable market shifts.

Join Kalle Aerikkala, Business Consultant at Vendavo, as he reveals 2025’s top pricing trends and shares strategies for turning uncertainty into growth and profitability opportunities.

What You'll Learn:

- Key pricing trends in 2025 and how they will influence manufacturing and distribution

- Findings from Vendavo's Top Growth Drivers Report and Pricing Report

- How to leverage data and technology to optimize pricing for profitability and growth

- Strategies for aligning pricing with financial goals to drive commercial excellence in your organization