In this webinar, Pol Vanaerde - Founder of EPP Pricing Platform will discuss together with Craig Zawada, the Chief Visionary Officer at PROS and author of the Price Advantage, on how the COVID-19 outbreak has accelerated the shift to digital selling and how pricing teams need to support this. You’ll hear Craig’s perspective on why businesses have been hesitant to offer realistic prices for online channels. 

• Setting our context – understanding today's Professional Services pricing landscape
     
• The rise and evolution of the pricing professional and pricing function  
     
• The changing nature of Professional Services' pricing – the move away from selling 'hours' towards selling 'value and how to embrace the opportunity this delivers
     
• The cultural dynamic - proven approaches to mitigate organisational and cultural challenges within Professional Service firms to securing effective and sustainable engagement
     
• Preview of Professional Services Masterclass topics
 

With inflation at record-breaking highs across the globe, manufacturers have never been under greater pressure to protect their margins and stop revenue slipping through the cracks. Rebates have the power to boost sales and strengthen customer relationships, but when not managed properly can also be a cause of added friction and lost income. Join this webinar with Flintfox's Steve Peppler, Chief Product Officer and Cath Brands, Chief Marketing & Innovation Officer to discover how intelligent automation can streamline the rebate process from start to finish - improving relationships and eliminating revenue leakage.

Join us for an insightful webinar as we delve into the future of retail pricing and explore how AI will shape the industry by 2030. In this session, we will discuss the challenges faced by retailers today, the technical enablers that are driving change, and how AI is poised to revolutionize the way pricing strategies are formulated and implemented. Don't miss out on this opportunity to gain valuable insights and actionable strategies to stay ahead in the evolving retail landscape.

Presenters Kerem Cataner, Director of Sales, Kantar XTEL together with Ed Bishop, Head of Pre-Sales, EMEA, APAC, LATAM, Kantar XTEL will highlight the key findings from the recent global RGM study (published May 2022). Tapping into their expertise they will also describe how thinking and acting holistically, and building end to end processes that enable insights to focus on actionability, can be combined to balance the impact of the different revenue management levers. They will also explain how this holistic approach can support profitable growth by allowing agility to adapt plans, create and capture value whilst also mitigating any potential risks.

As the 2nd quarter of 2022 reaches its midpoint, this year promises to be challenging for retailers. From inflation to supply chain disruptions to increasing competition, the challenges are many – but what is the solution?

We are ready to present a feature so revolutionary it's never been done before: the Cross Marketing Optimization Feature. This game-changing feature integrates your marketing and pricing into a single data-driven strategy, allowing you to automatically adapt marketing spend and pricing strategy in real-time to maximize your profit.
"Now, just with one click, you will be able to implement a 2 million EUR profit-boosting price change. Pricing has never been more simple and hassle-free."
Be the first to see a live showcase of how you can tie together two of your company's key pillars: marketing and pricing.

Are you tired of spending countless hours grappling with manual tasks and drowning in a sea of frustrating Excel sheets while managing pricing strategies for a vast array of product combinations? If this is you, look no further! Join our transformative webinar, "Simplifying Price Management: Ideas to Manage Your Pricing Strategies for Thousands of Price-Product Combinations,". In this webinar, we will explore the challenges of price management and unveil powerful solutions that pricing software can offer. Discover innovative ideas and strategies to streamline and optimize your pricing processes, ultimately enhancing your profitability and competitive edge.

Our seasoned pricing experts will guide you through a comprehensive journey aimed at simplifying and streamlining your price management processes. We will explore innovative techniques and cutting-edge tools designed to revolutionize your approach to managing complex price-product combinations. Say goodbye to manual calculations, data inconsistencies, and spreadsheet nightmares, and embrace an efficient, automated pricing system that maximizes profitability and minimizes effort.

Key takeaways from the webinar:
1. Understanding the complexities of managing pricing strategies for diverse product portfolios
2. Overcoming common pain points associated with manual tasks and Excel sheet overload
3. Exploring advanced pricing strategies tailored to your unique business needs
4. Leveraging technology to automate pricing calculations, data analysis, and decision-making
5. Implementing best practices for accurate pricing, revenue optimization, and competitive advantage
6. Real-life case studies showcasing successful price management transformations
7. Q&A session with our experts to address your specific challenges and concerns

Don't miss this opportunity to gain valuable insights and strategies to elevate your price management approach.

Subscription and usage based pricing webinar

• Trends of subscription-based pricing across industries and its proven track record
 
• Advantages of subscription-based pricing models for sellers and customers
Subscription-based pricing as a response to COVID-19
• Concrete recommendations on how to shift to subscription-based pricing in the short-term
• Hands-on demo showcasing the required technology that accommodates automated subscription-based selling and billing

Inflation increases directly promotional costs. How to manage each promotional folder with a clear ROI lense, combining brand strategy, market share increase and profitability at the same time? Artificial Intelligence leveraged by Intelligent Assistants step change your promo strategy through alerting, simulations and recommendations.
But Retail is detail. Indeed, once your promo strategy is designed, what would be the impact on your mix management? Do we promote the right pack with the right size in the right channel for the right retailer with the right profitability?

WHO IS THIS WEBINAR FOR?
• Revenue management teams
• Sales & Category management teams
• Finance teams
• Anyone interested in leveraging Intelligent Assistant for Promotion & Mix strategy

WHAT YOU WILL LEARN?
• What AI is bringing in the Revenue Management Strategy ie. Promo & mix?
• How Intelligent Assistants can leverage your Promo & Mix strategy?
• How to delegate alerts vs competition to Intelligent Assistant?
• How Intelligent Assistants will accelerate adoption for all teams?

Join us for a webinar where PwC will present valuable insights and research on how sustainability measures can support and influence customer behavior change. Discover how these measures can drive profitable growth for your business.

Topics that will be discussed:
- Understanding your target audiences and how it contributes to the right sustainability messaging
- Taking your customers on a sustainability journey: starting with awareness to lay a steady foundation
- Combining new sustainability measures and initiatives with the most appropriate pricing strategy and techniques to optimize your margins

Don't miss this opportunity to learn how to support your customers with sustainable transformation while driving profitable growth.

Even with 20 years of pricing implementation experience for over 365 customers (49 of which make up the Fortune 500) Vendavo knew it could do better...
Our CEO asked the question, “How can our customers’ consistently get better outcomes?” An exhaustive internal audit of 227 customer implementations and their long-term financial results revealed 5 systematic blockers to realizing the transformational potential of commercial excellence initiatives.

No matter what your commercial strategy may be, you will gain actionable insight into how you might do better, where to get more from your current setup or what to start thinking about during the buying process. By the way, technology is NOT the answer. Nor is it about dynamic, elastic or value-based pricing methodologies. This webinar will discuss:

• The 5 blockers to business transformation for commercial excellence initiatives
• A playbook to transform the pricing function
• 2 customer examples that provide a roadmap to success      

AI is fundamentally changing the way how pricing is done: Instead of ex-post analyses and cumbersome discussions on price architecture, price models and price points, AI brings full rigor to improve pricing decision plus on top can fully automate the pricing process. Some frontrunning companies have understood this already and started early on to make sense of their transactional, customer or market data for more elaborated pricing.

In this webinar, we dive into the state of AI powered pricing by looking into the key insights from Horváth’s 3rd global AI powered Pricing Survey and focus particularly on what firm can learn from AI pricing champions that have leveraged AI already substantially and achieve above average returns. Last but not least, we inspire you with 4 hands-on demos on (Gen)AI use cases in pricing and sales to get stated quickly.

There are many messages around the coming of AI focus on Technology, but how do AI and Automation change the way pricing managers make decisions and data management? 

• Understand what it means in term of skills and capabilities
   
• The human-centered perspective of the AI revolution, and its impact of the role of pricing managers within their organization
   
• How to combine data obtained from traditional sources such as sales transactions and market research with newer sources such as online price scraping, data collected from connected "things" and social media to unlock new insights for improved value capturing
   
• The new data sources for pricing managers  

Healthcare providers and governing bodies rely on procuring Life Sciences products via the tendering process. With 80% of medtech and 40% of pharma revenue derived from tenders outside of the United States, it’s clear that having a clearly defined and well-managed tendering process is a critical process for all Life Sciences organizations. Manual processes and disconnected spreadsheet-based tools can result in inaccurate projections and hamper efforts to create competitive tender offers.
Join experts from Model N, Marbls, and GlobalData as they discuss the need for proactive tender management and cross-country collaboration, and standardization of the tender management process. Our presenters will share strategies to improve the end-to-end process and increase visibility across the entire global organization. Register today to learn how a GTM solution can be part of your company’s strategic plan.

Monetization of your offering strongly influences your company’s profitability. The question is which pricing model best fits to your offering. During our webinar you will learn about different, innovative pricing models and their application to various solution types. Thereby, we will use real project examples as well as best practices to emphasize how these price models can be executed to create a sustainable competitive edge.

In this webinar we will discuss:

• Situation: What's the current landscape of net price transparency? 
• Implications: How are the changes going to impact current products and future product launches?
• Actions: What actions do firms need to take from auditing current pricing strategies? What changes need to happen to global price governance and overall negotiating strategies?     

Having a strong data and analytical basis for analyzing, benchmarking and sharing insights in informative, graphical and predictive ways can help market access teams perform better and communicate more effectively and drive to greater success. 

• What are critical KPIs to be tracking in market performance? 
• How can you benchmark your performance against competitors or industry standards and analogs? 
• How can you predict competitors' performance in launch and use that in your own plans? 
• How can you use market access KPIs and data to identify payer differences across indications and anticipate challenges in your launches and indication expansions?

EPIC Conjoint tested the optimal pricing for homecare brands in the UK in the Toilet Tissue, Laundry and Household cleaning categories vs the leading Own Label products in Tesco. We were able to identify what "brand" is worth and the optimal price premiums that brands could hold. We found differences in Male vs Female and North vs South behaviour. This session will be useful for those with strong OL competition who need help to work out what pricing strategy to take. We chose these categories because OL has made the biggest inroads (see below) where Tissue (44% now OL) and homecare (20%). This same logic can be applied to challenger brands.

AI-driven pricing is transforming the way businesses set and adjust prices in real time. But how do you know if your company is ready to leverage AI for pricing optimization? In this webinar, we’ll break down the different types of AI-powered pricing strategies, where they work best, and how they can drive revenue and margin improvements. 

Key takeaways include:

• Identifying the right AI approach for your industry and business goals
• Assessing if your data is ‘AI-ready’ for effective pricing optimization
• Practical steps to implement AI pricing for maximum impact 

Whether you're new to AI-based pricing or looking to refine your strategy, this session will equip you with the knowledge to make informed decisions and drive success. 

Is your business ready to harness the full potential of your data for effective Trade Promotion Management (TPM)?

In this webinar, TELUS Consumer Goods will show you how to unlock the power of your data and ensure your organisation is prepared for a successful TPM implementation. Whether you're planning an ERP upgrade or integrating IT systems across your operations, this session will provide actionable strategies to optimize your data and technology for maximum impact.

What You’ll Learn:

Data Preparedness: Understand the critical role of data in a TPM project and learn how to assess your organisation’s readiness for an ERP upgrade, including best practices to ensure your systems and data are optimized for success.

IT Integration: Discover how to perform a comprehensive Business Readiness Assessment and seamlessly integrate IT systems across your entire product suite.

Future Trends: Stay ahead of the curve with insights into future trends in Trade Promotion Management and learn how TELUS Consumer Goods is helping businesses set themselves up for long-term success.

Ready to unlock your data’s potential for Trade Promotion Management success?