Subscription and usage based pricing webinar

• Trends of subscription-based pricing across industries and its proven track record
 
• Advantages of subscription-based pricing models for sellers and customers
Subscription-based pricing as a response to COVID-19
• Concrete recommendations on how to shift to subscription-based pricing in the short-term
• Hands-on demo showcasing the required technology that accommodates automated subscription-based selling and billing

Inflation increases directly promotional costs. How to manage each promotional folder with a clear ROI lense, combining brand strategy, market share increase and profitability at the same time? Artificial Intelligence leveraged by Intelligent Assistants step change your promo strategy through alerting, simulations and recommendations.
But Retail is detail. Indeed, once your promo strategy is designed, what would be the impact on your mix management? Do we promote the right pack with the right size in the right channel for the right retailer with the right profitability?

WHO IS THIS WEBINAR FOR?
• Revenue management teams
• Sales & Category management teams
• Finance teams
• Anyone interested in leveraging Intelligent Assistant for Promotion & Mix strategy

WHAT YOU WILL LEARN?
• What AI is bringing in the Revenue Management Strategy ie. Promo & mix?
• How Intelligent Assistants can leverage your Promo & Mix strategy?
• How to delegate alerts vs competition to Intelligent Assistant?
• How Intelligent Assistants will accelerate adoption for all teams?

Join us for a webinar where PwC will present valuable insights and research on how sustainability measures can support and influence customer behavior change. Discover how these measures can drive profitable growth for your business.

Topics that will be discussed:
- Understanding your target audiences and how it contributes to the right sustainability messaging
- Taking your customers on a sustainability journey: starting with awareness to lay a steady foundation
- Combining new sustainability measures and initiatives with the most appropriate pricing strategy and techniques to optimize your margins

Don't miss this opportunity to learn how to support your customers with sustainable transformation while driving profitable growth.

Even with 20 years of pricing implementation experience for over 365 customers (49 of which make up the Fortune 500) Vendavo knew it could do better...
Our CEO asked the question, “How can our customers’ consistently get better outcomes?” An exhaustive internal audit of 227 customer implementations and their long-term financial results revealed 5 systematic blockers to realizing the transformational potential of commercial excellence initiatives.

No matter what your commercial strategy may be, you will gain actionable insight into how you might do better, where to get more from your current setup or what to start thinking about during the buying process. By the way, technology is NOT the answer. Nor is it about dynamic, elastic or value-based pricing methodologies. This webinar will discuss:

• The 5 blockers to business transformation for commercial excellence initiatives
• A playbook to transform the pricing function
• 2 customer examples that provide a roadmap to success      

AI is fundamentally changing the way how pricing is done: Instead of ex-post analyses and cumbersome discussions on price architecture, price models and price points, AI brings full rigor to improve pricing decision plus on top can fully automate the pricing process. Some frontrunning companies have understood this already and started early on to make sense of their transactional, customer or market data for more elaborated pricing.

In this webinar, we dive into the state of AI powered pricing by looking into the key insights from Horváth’s 3rd global AI powered Pricing Survey and focus particularly on what firm can learn from AI pricing champions that have leveraged AI already substantially and achieve above average returns. Last but not least, we inspire you with 4 hands-on demos on (Gen)AI use cases in pricing and sales to get stated quickly.

There are many messages around the coming of AI focus on Technology, but how do AI and Automation change the way pricing managers make decisions and data management? 

• Understand what it means in term of skills and capabilities
   
• The human-centered perspective of the AI revolution, and its impact of the role of pricing managers within their organization
   
• How to combine data obtained from traditional sources such as sales transactions and market research with newer sources such as online price scraping, data collected from connected "things" and social media to unlock new insights for improved value capturing
   
• The new data sources for pricing managers  

Healthcare providers and governing bodies rely on procuring Life Sciences products via the tendering process. With 80% of medtech and 40% of pharma revenue derived from tenders outside of the United States, it’s clear that having a clearly defined and well-managed tendering process is a critical process for all Life Sciences organizations. Manual processes and disconnected spreadsheet-based tools can result in inaccurate projections and hamper efforts to create competitive tender offers.
Join experts from Model N, Marbls, and GlobalData as they discuss the need for proactive tender management and cross-country collaboration, and standardization of the tender management process. Our presenters will share strategies to improve the end-to-end process and increase visibility across the entire global organization. Register today to learn how a GTM solution can be part of your company’s strategic plan.

As pricing becomes one of the most technology-intensive and strategically critical functions in modern business, the role of the pricing leader will shift dramatically. Traditional responsibilities—cost analysis, price setting, discount governance—are now intertwined with powerful new capabilities like AI-driven optimization, autonomous (agentic) decision engines, and real-time data intelligence.

This webinar explores what today’s pricing leader must master to stay ahead of this accelerating complexity. We will examine how AI and agentic AI systems are reshaping decision cycles, the guardrails required to ensure transparency and trust, and how leaders will progress from strategic price setters, to architects of intelligent pricing ecosystems and custodians of reputation and trust.

Whether you’re starting to explore AI or already deploying advanced pricing tools, this session will help you understand the new leadership capabilities, governance models, and cultural shifts needed to succeed in the next era of pricing.

Monetization of your offering strongly influences your company’s profitability. The question is which pricing model best fits to your offering. During our webinar you will learn about different, innovative pricing models and their application to various solution types. Thereby, we will use real project examples as well as best practices to emphasize how these price models can be executed to create a sustainable competitive edge.

As Revenue Management continues to evolve, the role of the Revenue Manager is emerging as a key driver of strategic growth and cross-functional leadership. In today’s dynamic environment — shaped by data-driven decision-making, AI-powered insights, and increasing market complexity — staying ahead requires more than operational excellence. It calls for innovation, agility, and a forward-looking vision for sustainable value creation.

Join Buynomics' Co-Founder Ingo Reinhardt and RGM expert Ivan Tretyakov (ex-Danone) for a deep dive into what it takes to succeed as a Revenue Manager in 2025 and beyond. From building mature RGM functions to aligning commercial teams and enabling long-term business success, they’ll share actionable strategies and real-world lessons from their experience.

In this webinar we will discuss:

• Situation: What's the current landscape of net price transparency? 
• Implications: How are the changes going to impact current products and future product launches?
• Actions: What actions do firms need to take from auditing current pricing strategies? What changes need to happen to global price governance and overall negotiating strategies?     

Pricing leaders are adapting how to approach their strategies when there is more technology support than spreadsheets, gut instinct, or status quo thinking. Join us as we demonstrate how artificial intelligence is transforming the pricing waterfall—from list price to pocket margin—into your full cycle growth engine.

Discover how AI-powered platforms:

• Detect and stop margin leaks in real time
• Accelerate pricing decisions from weeks to hours
• Deliver explainable, industry-specific guidance across quoting, pricing, and incentives

Having a strong data and analytical basis for analyzing, benchmarking and sharing insights in informative, graphical and predictive ways can help market access teams perform better and communicate more effectively and drive to greater success. 

• What are critical KPIs to be tracking in market performance? 
• How can you benchmark your performance against competitors or industry standards and analogs? 
• How can you predict competitors' performance in launch and use that in your own plans? 
• How can you use market access KPIs and data to identify payer differences across indications and anticipate challenges in your launches and indication expansions?

1. Translating RGM Strategy into Operational Execution

Bring Revenue Growth Management to life beyond theory by embedding it into everyday commercial routines.

2. Driving Smarter, Faster Decisions with AI and Analytics

Leverage predictive technologies to enhance business agility and empower cross-functional teams.

3. Activating Store-Level Actions with Real-Time Alerts

Equip sales teams with timely, data-driven triggers that lead to faster, more effective in-market responses.

4. Winning at the Shelf: Optimizing Price Pack Architecture and Assortment

Deploy AI-powered insights to fine-tune PPA and SKU mix based on outlet potential and shopper behavior.

EPIC Conjoint tested the optimal pricing for homecare brands in the UK in the Toilet Tissue, Laundry and Household cleaning categories vs the leading Own Label products in Tesco. We were able to identify what "brand" is worth and the optimal price premiums that brands could hold. We found differences in Male vs Female and North vs South behaviour. This session will be useful for those with strong OL competition who need help to work out what pricing strategy to take. We chose these categories because OL has made the biggest inroads (see below) where Tissue (44% now OL) and homecare (20%). This same logic can be applied to challenger brands.

AI-driven pricing is transforming the way businesses set and adjust prices in real time. But how do you know if your company is ready to leverage AI for pricing optimization? In this webinar, we’ll break down the different types of AI-powered pricing strategies, where they work best, and how they can drive revenue and margin improvements. 

Key takeaways include:

• Identifying the right AI approach for your industry and business goals
• Assessing if your data is ‘AI-ready’ for effective pricing optimization
• Practical steps to implement AI pricing for maximum impact 

Whether you're new to AI-based pricing or looking to refine your strategy, this session will equip you with the knowledge to make informed decisions and drive success. 

Is your business ready to harness the full potential of your data for effective Trade Promotion Management (TPM)?

In this webinar, TELUS Consumer Goods will show you how to unlock the power of your data and ensure your organisation is prepared for a successful TPM implementation. Whether you're planning an ERP upgrade or integrating IT systems across your operations, this session will provide actionable strategies to optimize your data and technology for maximum impact.

What You’ll Learn:

Data Preparedness: Understand the critical role of data in a TPM project and learn how to assess your organisation’s readiness for an ERP upgrade, including best practices to ensure your systems and data are optimized for success.

IT Integration: Discover how to perform a comprehensive Business Readiness Assessment and seamlessly integrate IT systems across your entire product suite.

Future Trends: Stay ahead of the curve with insights into future trends in Trade Promotion Management and learn how TELUS Consumer Goods is helping businesses set themselves up for long-term success.

Ready to unlock your data’s potential for Trade Promotion Management success? 

A provocative in-depth discussion of the benefits and challenges with predictive pricing tools, including:

• How to best use them in decision and support?
• What they can't do and mistakes in using them?
• How to avoid the hype and use them pragmatically?
• Often overlooked aspects like legal implications.

Explore how integrating data, software, and strategic insights across the product lifecycle - from pipeline to loss of exclusivity - enables faster, more confident decision-making.

Learn how a connected ecosystem optimizes pricing strategies, accelerates access, and improves the accuracy of insights. We’ll also examine how fragmented systems increase acquisition and integration costs, introduce misaligned data, and undermine confidence in critical decisions. See how NAVLIN’s integrated approach can transform the way you bring therapies to market.

This webinar will help you to understand:

• How to sell successfully during the corona period: From a pricing point of view (e.g. which pricing tactics to follow?) and From a sales point of view (e.g. how to hold virtual sales meetings, which customers to focus on?)
       
• How to switch your organization focus from Revenues to Profitable Revenues  
     
• How to manage your salesforce virtually and foster team spirit?
     
• How to prepare the post-corona era?